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Bologna

Take to the Skies

Promotional Travel Swag that Soars If you are anything like us, you will countdown to every holiday, dreaming of the moment the heat hits your face as you take your first steps off the plane or that blissful feeling when your toes sink into the sand on a golden beach. Alongside these must-have moments, one thing all travellers crave is convenience. Couple that with comfort, a touch of luxury and all-inclusive Mimosas, and you’re all set for the best trip ever! Keep this in mind, and there’s no reason why your brand can’t catch some rays too. In this guide, we explain how promotional travel items are perfect for corporate gifting and can foster brand loyalty and leave a lasting impression past the summer break; after all, the sky’s the limit! Why choose travel-themed promotional items? Whilst branded travel swag offers a blend of benefits, these are our favourites: Improve brand visibility - Travellers that use branded swag are carrying around an international billboard to a diverse audience. Long-lasting impact - Unlike perishable promotional items, corporate travel products can last years, serving as a reminder of brilliant breaks, happy holidays and your brand Positive associations - We (humans) are very good at anchoring memories and emotions with physical items. Travelling evokes feelings of excitement, joy and eagerness for the future. That’s definitely a favourable image for a brand. Targeted marketing - Travel promo items can be tailored to your target audience and their specific demographics, ensuring relevance to your recipient and maximising your impact.  Cost-effective reach - Compared to traditional advertising, travel swag offers a targeted and cost-effective way to reach and build relationships with prospective and current customers. Must-Have Travel Swag for Every Budget Budget-friendly Promotional Gift Options: Luggage tags:  Small, durable and customisable, branding luggage tags are perfect for showcasing your brand on the go. Imagine your recipient at the airport waiting for their black suitcase among all the other black suitcases. Then they see it, your brand standing out, loud and proud and tied to their suitcase; they have found their bag. Excellent subliminal messaging. Tote bags: Eco-friendly and reusable, tote bags are great for carrying souvenirs and travel essentials. Easy-to-customise tote bags are great for eye-catching designs to suit your brand and are available in a wide range of colours. Travel adapters: These are the one item most of us need when travelling abroad and the one that we most frequently forget. Be a lifesaver with a branded travel adaptor. They are an excellent fit for businesses in the electrical, electrical goods, and travel industries. Ensure your recipient thinks of you every time they charge their phone. Lip balm: Universally loved and a travel essential (because one wants chapped lips). From the everyday handbag essential to the snow-covered ski slopes and white sandy beaches, these versatile promotional items are a great option. We also have SFP options too. Hand sanitiser:  We might be finally over COVID, but if the pandemic taught us anything, it is that germs are everywhere. Easy to brand with your logo, aesthetic and branding colours to perfectly showcase your brand. Mid-Range Promotional Travel Gift Options: Water bottle: Trendy, cool and eco-friendly. Choose from durable stainless steel or fashionable recycled plastic and more. Customise with your company's logo, branding, a motivational quote or your brand's slogan. The possibilities are endless. Neck pillow: Travel pillows and travel sets provide not only your recipient's comfort but also your brand with an opportunity for an up-close and personal branding experience. Luggage scale: Essential to any traveller's arsenal, luggage offers an opportunity for industries such as banking, accountants, and investment firms to remind recipients of their money-saving tactics. No one wants to be hit with an additional luggage weight fee at the airport. Travel-sized toiletries:  A great way to provide a solution for both your recipients and your brand's marketing needs. Enhance your recipient's travel experience and express your brand's eco ethos. Perfect for the eco-conscious consumer. Luxury Promotional Gift Options: Noise-cancelling headphones:  A real game changer when it comes to travelling, noise-cancelling headphones add a touch of luxury to brighten up any long journey. These promotional sound-cancelling headphones are an opulent gift perfect for expressing gratitude to employees and customers.  Travel duffel bag: Where style meets practicality, the perfect gift for a stylish weekend getaway. The travel duffle bag is a great luxury corporate gift option for brands looking to get their branding into exclusive spaces. Travel tech organiser: Keeps cords, chargers, and other tech essentials neatly organised and accessible. These are perfect for the tech whiz or people travelling for business.  Portable phone charger: A brilliant business gift and a lifesaver for keeping devices powered up on the go. We recommend opting for sleek, high-capacity chargers with multiple charging ports. Beyond the Basics: Creative Travel Swag Ideas Hand-held fan: A fan-tastic promotional summer gift to keep your brand flashing in front of your recipient's eyes whilst they stay cool on the hostess of summer days. Beach ball: Entertaining and whimsical, the branded beach ball is the summer go-to for fun corporate days. A couple of beach balls can turn any event into a sunny tropical occasion. Playing cards - Even a classic card game can be a brilliant marketing opportunity. Custom-branded playing cards are excellent bonding games with the addition of showcasing your brand.   Are you looking for more promotional travel item ideas to complement your promotional marketing efforts? Contact our team or view our array of travel items online.  Read More
April 15, 2024
Bologna

How You Can Use Promotional Sweets To Delight Customers

To capture the attention of a modern-day audience, it often takes a loud (sometimes aggressive) approach, which can leave a sour aftertaste. Typically, we hear a lot about ‘going viral’ or ‘being viral’ in marketing. Whilst flashy campaigns certainly have their place, sometimes a simple gesture can have the sweetest impact. These small, thoughtful gestures can build meaningful relationships with a long-term effect.   Enter the humble promotional sweet printed with a brand logo, a sweet treat that packs a powerful punch. Beyond the sugary satisfaction, promotional sweets have the potential to create a positive brand experience that can increase brand awareness, customer trust and loyalty.    Let’s dive into the science of branded sweets and how a well-placed treat can build customer relationships. A universal language We often discuss demographics, target audiences, and knowing your customers and prospects. While this is still applicable, you must also consider your company ethos; for example, a vegan or plant-based company gifting dairy milk chocolate sends a conflicting message. Pitched correctly, sweets and confectionery are among those rare items that resonate universally across all age groups, genders, and demographics.   From playful gummy sweets enjoyed on a fun-packed day to artisan chocolate for an elegant product launch, these delicious incentives ensure your message reaches your chosen audience, fostering positivity with your brand. Speaking the language of sweet treats Sweets are universally loved; however, not every sweet treat sends the same marketing message. As mentioned above, different sweet treats can be used to portray a deliberate marketing image. We have developed a guide with examples to tingle your creative taste buds.    Gummy sweets and jelly beans - fun, playful and approachable, perfect for: Family-oriented brands New product launches (especially for kids) Creating a fun and casual atmosphere at events Tinned and retro sweets - nostalgic and classic, great for: Promoting established brands with a long history Targeting older demographics Evoking a sense of tradition and quality Mints - clean and professional, ideal for: Businesses focused on health and wellness Promoting new, innovative products Creating a clean and professional brand image Crafted chocolate - luxurious, high-quality and indulgent; use them for: High-end brands or premium product launches Creating a sense of exclusivity and sophistication Targeting customers who appreciate quality and indulgence Novelty Chocolate - unique, fun and eye-catching, perfect for: Promoting new and innovative products Grabbing attention at trade shows or events Creating a lighthearted and memorable experience Biscuits: comforting, familiar and homely; use them for: Promoting family-friendly brands Creating a sense of community and togetherness Highlighting the "homemade" or "made with love" aspect of your product Which one speaks to your brand or event? Cost-effective  Promotional sweets come in many shapes and sizes with budgets to match. This makes branded sweets and chocolate a highly cost-effective way to reach a broad audience. Typically purchased in bulk, with a long(ish) shelf-life for food produce, sweets fit easily into any business budget. Memorable and fun way to promote brands Although we all want to be sugar-smart, the occasional treat is fine - everything in moderation, after all! Sweets and chocolates are known for their endorphin-releasing abilities. They can evoke memories and give the recipient a boost. When used correctly as a marketing tool, they can build a positive image of your brand.    As one of the most easily customisable gifts, branded treats can be as unique as you! Pick a design, flavour, or packaging that best represents your brand, motto, or event. Be playful and take a fun approach to promoting your business, whether that’s prospective customers, long-term customers, or employees. Encourage positive interactions through lasting and meaningful gestures.  A versatile marketing tool Promotional products are incredibly versatile. Everything from the actual treat to the packaging can be customised with your company's logo, slogan, or special message. You can use them for various marketing strategies, from grand opening giveaways to thanking loyal customers. Promotional sweets and chocolate are perfect for tradeshows, conferences, in-store promotions, events, and even e-commerce deliveries (think a small bag of sweets tucked into a parcel). Maximising the impact of promotional sweets Gifting sweets is excellent for creating and building professional relationships. To get the most from your promotional confectionery, we recommend the following: Quality matters - Remember, these sweets reflect your brand and will give your recipients a teaser of your business. Poor or low-quality sweets and chocolate have the potential to create a poor interaction and thus lower the reputation of your brand in your recipients' minds.  Be creative - push yourself beyond! Explore the unique, customisable options for promotional sweets to create a lasting impression. Express your brand or your employee’s personality. Show off what makes you, you, and connect with your recipient. Presentation is key - Our top tip is to invest in your packaging. This is an often forgotten or last-minute afterthought. However, your packaging will create the first impression and determine your recipient’s impression of their promotional gift.  As they say, a good first impression is hard to make and easy to break. Attractive packaging is pleasing to the eye and presents an image of professionalism. Packaging can be used to create a statement. For example, a popular technique is to use eco-friendly packaging to inform recipients of the organisation's eco-friendly ethics and active concern about the environment.  Personalise the experience: Pair your branded confectionery with a note or a discount voucher for an even more personal touch. Integrate with social media platforms: Encourage potential customers to share photos of themselves enjoying your sweets on social media using a dedicated hashtag. This creates a buzz and expands your reach.   Are you looking for the perfect sweets to complement your promotional marketing efforts? Contact our team or view our array of sweets, chocolate, biscuits and treats online.  Read More
March 21, 2024
Bologna

Sowing the seed paper of success

The Enduring Power of Seed Paper for Sustainable Spring Marketing As spring takes root, it is the perfect time for renewal, growth, and opportunity. When the first shoots come out of the ground, we are naturally drawn to nature and sustainable products.   In the season for green, stand out in an innovative way with promotional products made from seed paper.    Seed paper offers a unique and impactful way to get into the spirit of spring and connect your recipient with your environmental message. What is seed paper? Seed paper is a type of eco-friendly paper embedded with wildflower seeds. These seeds can be various wildflowers native to the region, adding a touch of local flair to your marketing efforts. Once planted, the paper decomposes naturally, and the embedded seeds germinate and grow into beautiful wildflowers.   This innovative material offers a unique and sustainable way to promote your brand whilst actively showcasing a clear message to the recipient of your eco-friendly policies. Plus, they will leave behind a beautiful, plant-based legacy.   Why use branded seed paper promotional products? There are several compelling reasons to incorporate seed paper promotional products into your spring marketing campaigns:   Cultivating a sustainable image Today’s customers are environmentally savvy and expect brands to share their eco values and act in response. As the saying goes, actions speak louder than words. Many customers believe the onus of reducing the environmental impact is on brands and organisations. Your customers want you to take the lead on environmental causes, and they want to see actual, tangible results.    Promotional seed paper has an unmistakable, eco-friendly appearance that speaks to the environment, creating a more natural promotional product. Biodegradable and compostable seeded paper perfectly represents nature and sustainability in a product.   Unique and memorable impact Promotional-seeded paper products offer a unique interactive marketing experience. When recipients plant their seed paper, you create a novel, memorable experience for them. Shortly afterwards, they will enjoy witnessing your promotional product bloom.    Cost-effective This versatile material remains at a budget-friendly cost. Branded seed paper notebooks, bookmarks, and sticky notes are easily customisable. Printed seed paper is perfect for logos, branding, or event details. It’s an incredibly versatile branding tool.   Fostering brand awareness and engagement The purpose behind seed paper is to use the promotional product and then reuse the finished product to nourish and grow flowers. This is designed to extend the value of your promotional product past its initial use.    The bonus of this extended shelf life is that your brand and marketing are front of mind for the recipient, thus creating a greater positive impact.    Leveraging the power  Promotional products that use seed paper are potent representations of eco-ethics and sustainability. Where better to show the synergy of your branding and sustainable seed paper than in your digital marketing efforts? Seed paper offers the opportunity to present your branding in an obvious eco-friendly way.   Make sure people can see your seeded paper products on social media, in email marketing and even on your website.    Combine your efforts by advertising your social media channels or website using a QR code or relevant hashtag on your seed paper product.  Our favourite seed paper products Seed sticky notes The GROW ME seed paper sticky pad is not just eco-friendly; it's also very practical. The pad contains 50 sheets of high-quality seed paper sticky notes that are perfect for jotting down important reminders, ideas, or to-do lists.    The cover of the sticky pad is made from seed paper. The cover can be planted once all the sticky notes have been used. All that is left to do is sit back and watch the beautiful wildflower meadow grow! The sticky notes are made from grass paper, a sustainable alternative to traditional paper made from recycled grass clippings. https://acrobatpromotions.com/product/grow-me-mo6234 Grow Bookmark The IDEA SEED is a unique and eco-friendly tool for the mind and the garden. This multi-functional product combines essential stationery items with a sustainable twist, making it the perfect companion for any budding thinker, student, or bookworm.   This charming lightbulb-shaped bookmark with five assorted coloured page markers is crafted from seed paper embedded with vibrant poppy seeds. Once you've finished marking your place, simply plant the bookmark in the soil and watch your poppies spring to life.   More than a bookmark, it includes two rulers (cm and inch) and two types of convenient sticky note pads: one medium pad of classic yellow notes and a pad with five assorted coloured page markers. Perfect for highlighting important passages or organising information. A versatile tool to ensure your recipient has everything they will need to tackle any note-taking or organisational task.   The IDEA SEED embodies a commitment to environmental responsibility. From the seed paper bookmark to the recycled materials used in the sticky notes and ruler, this product minimises its environmental footprint while maximising its usefulness.  https://acrobatpromotions.com/product/idea-seed-mo6512 Grow Notebook The PINE TREE GROWNOTEBOOK™ is more than just a notebook. This notebook is crafted from sustainably harvested paper, perfect for capturing thoughts, brainstorming ideas and jotting down daily tasks. It has a lower environmental impact than traditional paper production.    The cover of the promotional seed paper notebook contains pine tree seeds, which can be planted once the notebook is full. The pine tree seeds within the cover have the potential to grow approximately 30 cm per year, offering a long-lasting reminder of your environmentally conscious choice.   Inside, 144 lined pages (72 sheets) provide ample space for capturing thoughts, tasks and ideas. The PINE TREE GROWNOTEBOOK™ stands out for its commitment to sustainability and its unique design. The embedded pine tree seeds add a touch of nature. https://acrobatpromotions.com/product/grownotebook-mo6225   By incorporating seed paper promotional products into your spring marketing mix, you can cultivate a positive brand image, connect with your audience on a deeper level, and contribute to a more sustainable future. This innovative and eco-conscious approach to marketing allows you to stand out from the competition and make a lasting impression on your target audience, all while embracing the spirit of spring and promoting growth. Read More
March 13, 2024
Bologna

Celebrating 50 Years of Twists and Turns: The Rubik's Cube

The story of this humble 3x3x3 puzzle starts in 1974 with Ernö Rubik in Budapest. As a professor of architecture, he designed his now iconic 3D puzzle to help his students understand spatial geometry. However, it quickly became a global phenomenon, selling over 500 million copies worldwide and captivating generations with its colourful twists and turns.   The cube was originally known as the ‘magic cube’ (or Bűvös Kocka in Hungarian). Ironically it took Ernö a month to solve his puzzle the first time. Today, the Rubik's Cube is more than just a toy.   This timeless symbol of challenge, ingenuity, and problem-solving is also a powerful marketing tool that you can use to promote your brand and business.   Why the Rubik’s Cube is a great promotional product The Rubik's Cube is more than a source of entertainment it is also a tool for learning. Challenging its user to use their problem-solving skills. It can be strangely relaxing, too… until you get frustrated if you can’t solve the cube!   Mathematicians have delved into the cube’s complexity to discover there are over 43 quintillion possible combinations! And poetically, of course, there is only one solution.   This famous cube has surpassed gaming and puzzles and has made its way into the art world. Now available in limited/special editions printed with branding or art. One amazing artist uses the cubes as parts of a mosaic to make portraits of famous icons. Truly unique!!   With its instantly recognisable design and 50 years of iconic branding, the Rubik’s Cube offers a creative business opportunity for brand awareness, promotional and merchandise uses. It allows brands like yours to showcase their logos, slogans, and brand identities in a new interactive way.   Beyond its visual appeal, the Rubik's Cube offers a subliminal marketing advantage. As recipients engage with the puzzle whilst solving it, they subconsciously interact with your brand. Every twist and turn reinforces your logo and brand colours, creating a positive association between the playful challenge and your business.   Benefits of a branded Rubik’s Cube Retro nostalgic vibes The Rubik's Cube taps into the nostalgia of the 80s charm while remaining relevant in today's digital age. It uniquely marries vintage allure with contemporary hands-on branding techniques. It’s a total game-changer. Hands-on marketing Unlike traditional passive promotional puzzles, the Rubik’s Cube needs active participation (and it is kind of addictive). It's an interactive marketing experience that engages the recipient's mind and hands, creating a stronger connection with your brand. Universally beloved toy A favourite, ageless and universally cherished toy, the Rubik’s Cube is appealing to everyone from young kids to the overgrown ones and everyone in between. Nearly every family has a Rubik’s Cube tucked away in a cupboard. Bring it back to the forefront of their minds and create a bond between you and your recipient using this beloved toy.   How to Use the Rubik's Cube as a Custom Promotional Product ●      Give them away at trade shows, conventions, and other events. ●      Use them as giveaways in marketing campaigns. ●      Offer them as employee gifts or incentives. ●      Sell them in your online store or retail locations. ●      For in-person events, create competitions for ‘solving’ the cube   A Legacy of Twists and Turns: The Enduring Appeal of the Rubik's Cube As the Rubik's Cube celebrates its 50th anniversary, its enduring appeal lies in its captivating gameplay, timeless design, and endless marketing possibilities. It’s iconic! By leveraging its unique potential, businesses can unlock a powerful marketing tool, connecting with their audience in a fun, interactive, and memorable way. So, pick up a branded cube, unleash your creativity, and watch your brand message twist and turn its way into hearts and minds. Read More
February 23, 2024
Bologna

Power (Bank) Up Your Promotional Marketing

In today's tech-driven world, smartphones and tablets are our lifelines. But let's face it, even the best battery can die at the worst possible moment. That feeling of being left out, stranded and disconnected can feel stressful. That's where portable chargers and power banks come in – lifesavers that offer a quick and convenient way to recharge on the go.   These devices are practical and versatile and align with the increasing reliance on mobile devices. For businesses, they present a powerful opportunity to boost brand awareness, build customer loyalty, and leave a lasting impression.   Here's why promotional portable power banks are the perfect choice for you:   1. Universally Appealing and Practical: Portable chargers and power banks are convenient, offering a handy solution for charging devices on the go. From busy professionals rushing between meetings to tech-savvy teenagers glued to their screens, nearly everyone can benefit from this practical gift. Personalised power banks offer immediate value and utility, guaranteeing consistent use and brand exposure.   2. High Perceived Value: Beyond practicality, portable chargers are perceived as premium items. Along with their convenience, they’re ideal for travel, commuting, or outdoor activities. You can create a positive association by gifting a quality portable charger with a custom logo printed on it. This can enhance your brand’s image and foster customer loyalty.   3. Custom Canvas for Your Brand: Portable chargers come in diverse shapes, sizes, and styles, allowing for a custom match to your brand aesthetic. Whether that's branding it with your logo, slogan, or a creative design on your branded portable charger, you can create a miniature advert that promotes your company with every use. This visual reinforcement strengthens brand recall and increases the chances of positive word-of-mouth marketing.   4. Long-Lasting Brand Exposure: Unlike many everyday promotional products, portable chargers and power banks are designed for long-term use. This means that the brand exposure they offer is not limited to a specific event or short space of time. Instead, a custom power bank is durable and will continue to influence the entire lifetime of the portable charger. Whenever someone uses your branded power banks, they're reminded of your company. This can lead to consistent brand exposure over a long period. This sustained visibility reinforces brand recognition and keeps your brand in their minds.   5. Measurable Marketing Impact: Being able to track the success of your promotional campaign is crucial. Promotional portable chargers can have unique codes or URLs printed on the devices. You can use this to track website visits, social media engagement, or even app downloads generated by recipients. This data provides valuable insights into the effectiveness of your campaign and helps you optimise future strategies.   6. Eco-Conscious Choice: As an eco-conscious society, promoting sustainable practices is key to connecting your sustainability ethics with your customer expectations. Choosing an eco-friendly power bank made from recycled materials or powered by solar energy is a great way to showcase your ethics. Demonstrating your commitment to environmental responsibility is likely to resonate with customers' sustainability values and align with the modern eco-conscious zeitgeist.   7. Trending Tech Gadget: Portable chargers and power banks are not just practical; they convey a message of innovation and relevance. By offering them as promotional gifts, you are positioning your brand as a company that understands and embraces technology and is looking to the future. You’re there to solve problems and support your customers when they need it most. Remember, not all heroes wear capes!   Promotional power banks offer a unique opportunity for your brand to create a lasting impact on your recipients. By leveraging their practicality, perceived value, and branding potential, you can effectively reach new audiences or strengthen customer and employee relationships, to establish yourself as a forward-thinking brand. So go ahead and power up your marketing with promotional portable chargers. View our full range of printed power banks and portable chargers, including wireless pads. Read More
February 23, 2024
Bologna

Top trends for promotional products 2024

The confetti has settled, the champagne bottles are empty, and the reality of ‘that can wait till next year’ has finally caught up with us. The 2024 Q1 calendar is packed with a whirlwind of events. From conferences and trade shows to major events like Chinese New Year, Burns Night and Mother’s Day.   Amidst the hustle and bustle, you want your brand to stand out at your event. That's where promotional products come in. They are your secret weapon to capture attention, build brand loyalty, and make a lasting impression.   But with search engines overflowing with options, choosing the right promotional products can feel like navigating a maze. Worry not; this blog post is your guide to navigating the world of promotional products and selecting the perfect items to elevate your 2024 events calendar.   Upcoming calendar events in Q1 2024:   ●      Burns Night - 25th January ●      Six Nations Rugby - 2nd February - 16th March ●      Chinese New Year - 10th February ●      Mother’s Day - 10th March ●      Easter weekend - 29th March - 1st April   Remember, the key to success lies in choosing promotional products that align with your event's theme, target audience, and overall vibe. Don't just slap your company's logo on anything and hope for the best. Be deliberate, be creative, and have fun with it!   Promotional gifts are not just about pens, bottles and mugs (although these popular products definitely have longevity). Instead, it's about crafting an experience that lingers long after the last curtain call. And the right promotional products can be the magic wand that sprinkles that extra dose of marketing enchantment, turning your event into a memory that people will use and cherish for years to come.   Let's make 2024 the year of unforgettable events!   Amplify your message Branded items are mini billboards that communicate your message. If you’re lucky, they can be kept for years. They reinforce your brand's services, ethics, and imagery. Imagine event attendees sporting your branded caps or carrying your water bottles, inadvertently spreading awareness like mobile ambassadors for your company.   Offer value, not just trinkets. Gone are the days of flimsy plastic cups and logo-less pens. Promotional products have levelled up. Your new swag has upped its game with practical, high-quality items that people will genuinely use and appreciate. A reusable coffee mug, a sleek phone charger, or a stylish notebook become more than just souvenirs; they become everyday essentials that keep your company’s branding at the front of minds.   Pens and mugs are classic promotional items and will always be popular. However, 2024 is the year to dare to be different! Thinking outside the box and choosing items that reflect your brand's personality and resonate better with your target audience is your key to success.   Try branded power banks for a tech-savvy audience. Or eco-friendly yoga mats for fitness-based events. Remember, the key is to choose useful and memorable items.   Top 2024 trends for promotional items: ●      Sustainable swag: Eco-conscious consumers are here to stay, and that extends to event merchandise. Opting for eco-friendly products made from recycled materials, organic cotton, or bamboo products will resonate with an environmentally aware audience. ●      Tech-infused goodies: Power banks, wireless earbuds, and portable speakers are hot tickets, offering both utility and a subtle brand connection. ●      Personalised product touch: Laser-engraved names, QR codes linked to exclusive content, or even a simple "Thank you!" message can elevate a generic item into something extraordinary. ●      Think outside the box: Think beyond the usual suspects. Offer event-specific items like festival wristbands with built-in games and branded sunglasses for outdoor events.   With this guide and a touch of imagination, you can ensure that your 2024 events are memorable and truly unforgettable. Now go forth, event planners, and conquer the world of promotional products! Read More
January 24, 2024
Bologna

Promotional Umbrellas, the reliable companion

Come rain or shine   Throughout winter in the UK, you should never be caught without a good umbrella! This indispensable shield is a style icon of the last century and a practical accessory to everyday life.   But beyond their functional purpose, umbrellas also hold untapped marketing potential. The promotional umbrella can be a small but mighty marketing tool to increase brand awareness and connect with your target audience effectively.   Whether you're a small business or a large corporation, promotional umbrellas can be a great way to stay visible and memorable. Why umbrellas are effective promotional tools:  Durability: Unlike other promotional gifts that quickly break or get lost, umbrellas are durable and can last for years, keeping your brand visible for a long time. Large Branding Area: Umbrellas provide a large surface area to imprint your logo or brand message, ensuring that your brand is seen by everyone who uses the umbrella or sees someone using it!   Broad Appeal: Umbrellas are used by people of all ages, genders, and socioeconomic backgrounds. This means your brand can reach a wide audience, increasing your chances of making a positive impression.   Varied Branding Methods: Umbrellas can be personalised using a variety of printing methods, such as Pantone match, screen printing, and digital printing. This allows you to create creative and eye-catching designs that will stand out.   Personalisation: Incorporate customer names or company titles for a more personalised touch.   Limited-Edition Umbrellas: Create a sense of exclusivity by offering limited-edition umbrellas with unique designs or colour combinations.   Event-Specific Umbrellas: Design umbrellas that commemorate specific events, trade shows or promotions, boosting brand recognition during these occasions.   Community Engagement: Partner with local organisations or charities to distribute umbrellas, aligning your brand with positive causes. How to choose the right promotional umbrella Selecting your ideal branded umbrella requires careful consideration. You need to think about:   Target Audience: Define the people you aim to connect with through your promotional marketing campaign. If targeting commuters, opt for lightweight umbrellas that are easy to carry. For business professionals, consider higher-quality umbrellas with a more sophisticated look.   Branding Requirements: Ensure the umbrella's colour scheme and design complements your brand identity. Choose a colour that harmonises with your logo and select a layout that effectively displays your branding message.   Printing Method: Select the printing method that best suits your design and budget. screen printing is ideal for simple logos but for complex designs we would use digital transfer printing. Digital printing is ideal for complex designs and large quantities. Practicality meets branding Umbrellas offer a range of branding options. As corporate branded items, they can help your businesses reach new customers and build lasting brand loyalty. You can create a lasting impression on your audience by choosing the right umbrellas and implementing them effectively into your brand strategy.   Their versatility, practicality, and customisation options make them the choice for creating a memorable impact. Next time it rains, let your brand shine through the storm with a promotional umbrella.   see our range here. Read More
January 24, 2024
Bologna

The Institute of Quarrying - Creating a Lasting Impression

For over 100 years, the Institute of Quarrying has been supporting its members who work in the mineral extraction industry. Whether it’s education, safety, career advice or events the IQ has always put its members first.   So when they came to us looking to build a welcome pack for their Derbyshire Family Fun Day we knew all the products needed to reflect the quality and time they invest in their members.   First impressions are the most enduring and can last a lifetime. However, you have seconds to make a good one. Whether it's for new employees, clients, or event attendees, a well-designed welcome pack not only sets a positive tone but also becomes a tangible representation of your brand's identity.   The Art of Welcome Packs with Promotional Products Incorporating promotional products with your brand’s logo and colours serves as a practical marketing strategy. Not only do branded products act as personal adverts with your brand and information in your recipient's hand, but they also represent your brand’s ethics and relationship with your recipient.   The success of a marketing campaign using promotional items thrives on the functionality and relatability of the product to your recipient. A tailored touch to your recipient's needs is the clincher to an impactful promotional pack and your first impression.   IQ’s welcome pack IQ wanted their pack to represent them and the practical nature of their members. As their members mostly work outdoors, nature and sustainability are a huge focus. IQ wanted their pack to reflect their eco-friendly and sustainable ethics.   As their event was family-orientated, the pack would have to reflect and engage with a wide range of ages and interests. To connect with IQ’s members and their families, we looked at popular, practical everyday items that can be used by anyone at any age.   Eco cotton tote bag This 140 g/m2 100% cotton bag is a favourite for conferences and events with its sturdy and long-lasting construction, which makes it suitable for carrying up to 5kg comfortably. With a printing area of 310 x 280mm this bag offers a wide branding area. We recommend screen printing with this type of fibre composition.   From carrying the weekly shop to holding gym wear or books for school/college, the printed cotton tote bag is an excellent foundation for any branded promotional pack.   Cotton baseball hat Made from 175 g/m2 cotton twill from 100% cotton, this 6-panel cap with embroidered eyelets is built for comfort and longevity. Using high-quality textiles and a well-structured design, this cap is suitable for transfer print and embroidery. The adjustable hook and loop closure for customisable sizing make the cap suitable for a wide age range.   Eco notebook We have seen a sudden increase in popularity with the Cobble A5 wire-o recycled cardboard notebook with stone paper. (Take a look at the item showcased in another client’s PR launch pack.)   Each notebook is made from stone paper, which is 100% tree-free. The process of making stone paper uses less energy compared with traditional tree paper (recycled or virgin fibres), but what makes stone paper so great is its water and tear-resistant properties. On top of that stone paper is naturally white, so there is no need for bleaching. The manufacturing process of stone paper is far more environmentally friendly than traditional paper.   Colouring in kit One for the little and overgrown kids. As IQ’s event was a family one, they wanted something to reflect that in their pack. As any parent knows, keeping kids entertained while you’re eating can be hard! That's where this 6-colour-pencil, sharpener and colouring book comes in. Made from environmentally conscious elements, this pack is mostly recyclable after use.    Blue pen These premium enigma pens have been a firm favourite with our customers for a while. The soft, velvety touch and smooth ballpoint promotional pen make writing easy. The chrome accents add modernity to its classic design. With its comfortable grip and striking aesthetics, this pen is a perfect choice for those who appreciate the fusion of form and function in their everyday essentials.   Recycled plastic collapsible water bottle Designed for convenience and sustainability. This innovative collapsible water bottle effortlessly folds away when empty. Saving valuable space in backpacks and purses. Made from durable material, this bottle is reliable and leak-proof. It’s ideal for dog walks, travelling and everyday use.   How to build your own. First impressions matter, and what better way to make a lasting impact than with your own thoughtfully curated welcome pack? A well-designed welcome pack with branded items not only sets the stage for positive experiences but also serves as a tangible representation of your brand's identity.   Are you interested in starting your personalised promotional products welcome pack, contact Acrobat Promotions today. Read More
December 12, 2023
Bologna

The top 6 eco-friendly promotional bags

A Green Solution for Your Brand We all know that we need to reduce the amount of plastic we are using, both as consumers and in our businesses. The ever-present menace of single-use plastic is a well-known global concern. So it will not be surprising for you that we regularly hear from businesses seeking ways to promote their brands whilst minimising their ecological damage and carbon footprint.    Eco-friendly promotional products have an undeserved reputation for being expensive and unimaginative. This could not be further from the truth! From our range of eco-friendly products, we have found one product that has become a much-loved customer favourite… drum roll… environmentally-friendly jute and cotton bags.   High quality, low cost, easily customisable, stylish and sustainable. Reusable promotional bags are the perfect item to print your company’s logo on and send a message of sustainability.   Cotton vs Jute  Jute and cotton are two of the most common fibre types used in branded eco-friendly promotional bags. Both fibres are natural and can be grown organically. However, they each have their unique characteristics, including textiles, fashion, and packaging.   The choice between jute and cotton-branded merchandise depends on the specific application and desired outcome you have for your printed bag. Both fibres contribute to sustainable and environmentally conscious practices when compared to synthetic and plastic bag alternatives.   Let's explore the differences between jute and cotton: Cotton Jute Is a softer and fluffier fibre, making it more comfortable to touch. One of nature's strongest fibre 90% cellulose vs. Jute 60% cellulose, so it is able to hold a more detailed pattern Low cost to grow and produce Anti-static properties Can be blended with other fibres like cotton to make softer premium quality products Has a greater ‘draping’ ability  Anti-static properties   Ultimately, whether you choose a jute or cotton bag for your branded product, you are making a positive eco-impact and raising your brand’s awareness. Top 6 branded environmentally friendly bags Impact AWARE recycled cotton tote 330 gsm A high-quality branded cotton bag that doesn’t compromise on sustainability. A perfect product to show your brand’s commitment to your eco strategy. Made with recycled cotton in a water-redacted process, these bags are a truly sustainable promotional tote bag.   Plus, they are a gift that keeps on giving. For each AWARE bag sold, a donation is made to Water.org, helping others get access to fresh, clean water. Granger Shopper The extra large eco-friendly branded cotton promotional bag is perfect for any giveaway or corporate event. The extra large space gives your recipient plenty of room to carry their items. With a design area of 300 x 200 mm, this bag also has the largest design area of any eco bag we sell.    The tight weaving of this bag also allows for more detailed designs, available in spot print, full-colour transfer and small and medium embroidery banding options.   This is the bag to shout about your brand, loud and proud! Bordeaux Wine Bag It’s the season to be gifting presents, so we couldn’t leave out this eco-friendly printed jute bag. Designed to fit a 1 x 750ml bottle, this bag is perfect for any tipple. This promotional jute bag offers a great opportunity to leave a great, lasting impression this season. Make sure your recipient knows who their wonderful gift has come from. Newchurch Eco Recycled Cotton 6.5oz Drawstring Rucksack Made from 70% recycled cotton with natural cotton, draw-cord and metal eyelets. This sustainable branded bag’s fabric is made with the waste cuts of cotton blended with R-PET (from recycled plastic bottles) for extra structure.    The nature of recycled fibre means each bag and batch is unique, so every gifted bag has a slightly different colour and feel. Seabrook Eco 5oz Recycled Cotton Tote If you are looking for a bright colour, these are the branded tote bags for you. Available in every colour in the rainbow, these recycled cotton promotional totes are perfect for printing your brand’s logo in style. With a 26 x 22.5 cm printing area, you can get your brand’s logo, message or image printed in screen print, transfer or ultra transfer for a high-clarity image.  Coloured Halton Shopper The shopper bag to rule all shopper bags. When you think about eco bags, the Colour Halton Shopper is probably what comes to mind. A firm favourite, this medium-sized, natural, eco-friendly jute bag is made from gusset and rope handles.    Available with spot print, full-colour transfer, and small and large embroidery. This bag is the perfect all-rounder. Weaving a Greener Tomorrow  Incorporating sustainable branded products into your marketing strategy isn't just a trend; it's a commitment to a more sustainable future. By doing so, your brand becomes a catalyst for change, proving to customers that you are making conscious choices and encouraging others to follow suit.    Let your promotional efforts not only elevate your brand visibility but also contribute to a healthier, greener planet. It's time to embrace the effect that reusable eco-promotional bags can have.    Weave a more sustainable future for your brand, and view our wide range of eco promotional items here.  Read More
November 28, 2023
Bologna

The Power of Promotional Metal Water Bottles

The Must-Have Merchandise Have you heard about the drinkware revolution happening around us? Let us tell you about the secret to the metal water bottle uprising.   It might sound silly that promotional water bottles are the height of your customer’s fashion and ecological aspirations. When drinking water, any water bottle will do, right? However, if you start digging, you will find that metal water bottles are sitting at the crossroads of ecological and cultural changes.    For reasons known to us all, we are ditching single-use plastic bottles. This pivotal change has spurred the new trend of reusable water bottles. They help save money and save the environment. And where better to promote your brand than a reusable water bottle featuring your logo?    So, how did the branded metal water bottle become the fashion and ecological statement piece? As you are about to learn, no two printed water bottles are the same.   Sustainable Swag At Acrobat Promotions, we offer a wide range of promotional eco-friendly water bottles from eco-conscious and recycled material.  So, what is setting metal water bottles apart from plastic or glass?   Unlike plastic, you can recycle the raw material used in metal water bottles (aluminium) more than three times. In fact, aluminium can be reused and recycled forever.    In an age where sustainability is paramount, choosing promotional items made with eco-conscious materials that reduce plastic intake and the toxic chemicals they contain is essential. These reusable containers help reduce plastic waste and promote eco-friendly practices. You demonstrate a commitment to a greener future by aligning your brand with sustainability.   A Fusion of Elegance and Durability We understand branding and customisation are key features of promotional marketing and branded items. Acrobat Promotions offers a wide range of custom options for our branded metal water bottles to let your brand's identity shine through. Choose from: Laser-engraved logos, branding and images Vibrant, full-colour printing Long-lasting, durable printing Custom colour matching  Added creative graphics  Unique messaging Exciting additional accessories.  Accessorise your promotional metal water bottle with a metal straw. Perfect for any of your recipients who live their lives on the go. You can choose from two main types of metal water bottles: aluminium water bottles and stainless steel water bottles. This makes this type of bottle durable and perfect for withstanding the many knocks and drops we all experience in daily life. Gift your recipients an item that is useful and lasts a long time.    Ideal for Active Lifestyles Whether your recipients are gym-goers, outdoor enthusiasts, or professionals on the go, our metal water bottles are the perfect companion. The ergonomic design and spill-resistant features of metal water bottles make them the ideal, long-lasting, high-quality gift to keep your branding in the hands of your audience.    Looking for promotional products to wow your audience? Check out our complete list of water bottles here. Read More
October 26, 2023
Bologna

Branded Mugs 101 - the winter essential

  Embracing the season change is not easy. As the days grow shorter and the sun is conspicuous by its absence, there is nothing quite like the feeling of a warm mug in your hands. This winter, give the gift of comfort with the bonus of increasing your brand awareness with a customised promotional mug. Mugs offer a practical and cosy touch and can also serve as a powerful marketing tool to promote your business.   Learn more about the benefits of adding your logo to a mug and which mug suits your brand best. Create a lasting impression The key to a successful promotional product is its ability to leave a long-lasting impression of your brand in your customer's mind.   What makes mugs our winter essential is their unique ability to be a universal and practical product that is used daily.    A promotional mug with your logo, slogan or unique winter themed design adds a personal touch.   Many seasonal gifts we give in December might have a limited shelf life. Promotional mugs have more staying power. They are available in various styles, materials and eye-catching colour options suitable for every budget. Additionally, they are universally used and will always resonate with recipients. The right mug can communicate how much you value the relationship you have with your customers (or potential customers!).  A mug for everyone Classic ceramic mugs - A timeless favourite The go-to for many, there is nothing quite like the feeling of holding a ceramic mug whilst the warmth from your tea (or coffee) spreads through your fingers, de-icing them from the cold.   By customising a ceramic mug with your logo or slogan, this timeless and practical gift has the potential to be appreciated for years to come.    Glass mugs - The insta worthy mug Their undeniable visual appeal makes glass mugs the new ‘it’ mug. (Especially for that Instagram moment.)   There are two types of glass mugs: Double-walled glass mugs - This type of mug can be moulded into unique and quirky designs. They are mostly known for their thermal insulated properties—the perfect promotional gift for your recipients to put next to their coffee machine.   Tempered glass mug - technically, all glass mugs are made with tempered glass. However, this type of glass mug is a single-wall glass mug with a handle. Promotional mugs with branded logos are a delightful way to add a trendy addition to your recipient's mug cupboard.   Travel Mugs - On-the-go comfort The modern world has us all on the go, and as we all know, the perfect companion to a day of travelling is a warm drink.  Equipped with an anti-spill lid, promotional travel mugs are available in various materials and colours to suit your brand's creative needs. Available in full-colour print, have your recipient stand out in the line at Costa, Starbucks or their local independent coffee shop with your branded travel mug.   Thermal mugs - The all-weather companion Branded thermal or insulated mugs are designed to brave the elements. Their double-wall construction and vacuum-sealed layers keep beverages hot or cold for extended periods.  These mugs are perfect for outdoor enthusiasts, ensuring that your brand accompanies them on all their winter adventures.   Eco-friendly mugs - The ethical choice To align with the growing environmental concern, opting for eco-friendly materials for your custom mugs is a great way to reflect your brand's eco ethos. Recycled or biodegradable materials reflect positively on your brand and resonate with environmentally conscious consumers.     From classic ceramics to practical travel mugs, choosing the perfect mug type to add your brand logo has never been easier. Watch as your thoughtful corporate gift brings warmth, comfort and your brand to your clients, employees and friends.  These thoughtful gifts bring joy and serve as a powerful marketing tool, promoting your brand in a subtle yet effective way. With customisation options, eco-friendly materials, and the potential for a lasting impact, promotional mugs are a versatile and valuable addition to your winter gifting strategy. Embrace the chill and let your brand shine! View our full range of promotional mugs here. Read More
October 26, 2023
Bologna

Best promotional pens of 2023 - Did your favourite make the list?

  It is no secret that customised pens are the best-selling promotional item in the UK. This might have something to do with the estimated 400 pens we go through in a lifetime. So, how did the humble branded pen become mightier than the sword? 1) Practical At its core, promotional products are a physical advert for your business. Their success relies on serving a practical purpose for your recipient. The more relevant the item is to the recipient, the more successful the promotional product. Pens have become a vital part of modern life, from jotting down notes in meetings to making a to-do list. Promotional pens will always fill a need in businesses and homes, and like biscuits and cake, we all have our favourites. 2) Affordable Branded promotional pens are cost-effective merchandise items, making them an attractive choice for businesses of all sizes. Branded pens have a low cost per unit when ordered in bulk. This is especially appealing for small businesses with limited marketing budgets. At Acrobat, we offer a range of budget promotional pens in smaller quantities, however, most customers order 250+ so that they can ensure they are buying at the most cost effective price. If you don’t need that many or simply don’t have space for storage, lower quantities are available but please be aware that the unit price does shoot up. 3) Versatility in design Promotional pens offer a canvas for marketing creativity. By adding logos, slogans and contact information, business promotional pens can become an advert for you. Available in a wide range of styles, with different colours and materials, you can match your brand's ethos and identity to target your audience better. From sleek and professional to colourful and fun, there is a customised pen for every brand, occasion and event. 4) Upgrade your business card A typical business card contains your contact information to introduce yourself and your business to prospective clients. However, customers do not generally find them memorable and often throw business cards away soon after receiving them. Or they get lost in a drawer or on a busy desk. Confession time… do you keep all the business cards you receive safe? Probably not! Business promotional pens are the upgrade your business cards need. Promotional pens with logos are miniature billboards to promote yourself or your brand. Whether a cheap branded pen or a luxury promotional pen with a wealth of information on it. Place your email, website, socials, contact details, logo and address on your personalised pen. Learn how to get the most out of your promotional pens.   5) Our favourite pens Ballpoint pen - These are the most common pen types worldwide. The smooth, reliable design uses a small ball bearing to dispense the ink as the pen moves across the page. This makes the ballpoint pen a favourite for everyday writing tasks and note-taking in offices. Typically, custom ballpoint pens have a lower price point, making them the preferred cheaper promotional pen to gift in large quantities at conferences and events. Rollerball Pen - Similar to ballpoint pens, roller ball pens use more free-flowing gel ink. This results in smoother writing with a darker, more vibrant colour. Designers, artists, and technical professionals like rollerball pens for their fluidity and precision, making them the perfect gift for creatives or technical professionals at a more personal or specialist event. Fountain pen - These classic pens offer a timeless aesthetic and smooth writing experience. A nib distributes ink from a cartridge onto the page, providing a unique writing style. Fountain pens require a lighter touch and can take some time to get used to. This type of ink takes longer to dry, so fountain pen users write at a slower pace to reduce the chance of smudging. Fountain pens are the perfect luxury gift for a formal event or as a collectable item. Eco pens - In the era of environmental consciousness, eco-friendly promotional pens made from sustainable materials are a positive choice that can align with your brand's green ethos with action. Reduce your environmental impact and show your customers that you are actively pursuing a growing desire to support eco-friendly initiatives. The world of pens offers a rich tapestry of design, function and purpose. From everyday notetaking to the height of luxury to express creativity or sign important documents. The humble pen has taken on the sword and has won every time. Pick a pen that speaks to you and your company to help your branding flow like the ink on a page. Are you looking for promotional pens? Contact a member of our team today. Read More
September 26, 2023
Bologna

Appeel Notebook - the appealing notebook made from apples

At Acrobat we like to be at the forefront of emerging and sustainable trends in the merchandising industry. We draw inspiration from companies guided by eco-friendly principles and actively seek out suppliers who can offer exceptional, high-quality, eco-conscious products.   Without further ado, let us introduce the extraordinary Appeel Notebook by Castelli.   This unique quality notebook is a testament to innovation. It is crafted from an amalgamation of apple peels, vegetable fibres, and sustainable pulp. Furthermore, it was created from patented pioneering technology that is paving the way for modern sustainable paper goods.   At first glance, you can see the Appeel Notebook has a luxury soft touch, velvety finish. Its pages feature FSC-certified ivory-tinted apple paper, available in the elegant m39/YU medium rule.   Beyond aesthetics, the core value of Castelli’s Appeel Notebook is a commitment to ecological responsibility.   But what sets the Appeel Notebook apart from other eco notebooks?     Why you will love the Appeel Notebook For years, high-quality luxury notebooks is a description synonymous with Moleskine.   Not so much anymore… *Enter Appeel Notebooks.*   With attention to detail in the finish and a distinctive soft touch cover, Castelli's revolutionary Appeel Notebook has emerged as the new standard for corporate luxury-branded notebooks.   Notable features include:   ●  A diverse range of colours to choose from. ●  Made from high-quality sustainable apple paper sourced from FSC-certified forests. ●  Crafted rounded corners for a polished elegant aesthetic. ●  Vertical elastic band to keep the notebook securely closed. ●  A flexible cover. ●  Built-in ribbon marker for convenient page tracking. ●  Inner document pocket for added convenience. ●  Banded pen/ pencil loop. ●  One-color print design. ●  Personalisation options, allowing you to imprint names, initials, or branding. ●  130mm x 210mm     Branding options When it comes to personalising your notebook, we offer an array of bespoke branding choices:   ●  Digital Printing: Achieve vibrant and intricate designs through high-quality digital printing. ●  Blind Embossing: Add a touch of elegance with indented textured imprints. ●  Gel Doming: Elevate your branding with a three-dimensional, eye-catching finish. ●  High-quality, eco-friendly branded display box for presentation and safekeeping.   How is the Appeel Notebook eco-friendly? Appeel notebooks are made in Italy from 100% hydroelectric energy and feature FSC® ecological sustainably sourced apple paper. It’s a case of luxury meeting sustainability. Castelli takes the extra steps to make sure their Appeel notebooks are not just eco-friendly but also Carbon Neutral. Their unwavering compliance to REACH ensures all their products prioritise health, safety, and environmental responsibility.   Looking for a different eco product, check out our full range of notebooks here. check out our YouTube channel - https://youtube.com/shorts/mmnWj5nfmGU?feature=share Read More
September 13, 2023
Bologna

Event Cups for Use, Reuse & Recycle

The environmental impact of single-use plastic has been at the forefront of every brand's mind, whether adding more sustainable practices in the workplace or adjusting products and services to be more environmentally friendly. Our client, the local football club AFC Totton, is the same.   The non-league, semi-professional football club is at the heart of the community in Totton - just outside Southampton. The club is well known for its charitable efforts and legacy of giving back to the community.   When AFC Totton contacted us, they were looking for a quality, durable plastic stadium cup that could withstand being used and reused. They aimed to remove single-use plastic cups from their stadium.   And we had the perfect branded stadium cup for them. Elevate Your Brand, One Sip at a Time   Introducing the standard print stadium cup. These cups are made from uncoloured polypropylene and can be reused or recycled in household waste streams.   This reusable stadium cup is different from the rest because of its photo-realistic printing, which can be used to print high-quality branding, imagery and QR codes. Using In-Mould-Labelling (IML) printing instead of traditional screen printing, any design printed on the cup continues to be vibrant and scratch-resistant after being used and reused. The cups are even dishwasher safe.   Unleash Creativity with Photo-Realistic Printing   What can you print on the cup? Well, anything!   Your logo, artwork or branding message will come to life. Whether it’s a photo, illustration or text, see your creation in high-quality, detailed colour print in a variety of vibrant colours to capture your audience's attention.   The high-quality print allows you to capitalise on opportunities to connect with your audience. You can connect with your social media campaigns or competitions using QR codes. Attendees at Snows Stadium, the home of AFC Totton, can take photos of themselves at the stadium and use the QR code on the cup to upload them to Instagram or Facebook.   QR codes can also be used to ‘unlock’ hidden surprises, such as a competition or discount code for your event. By connecting your physical and digital marketing, you can make the most of the two worlds and create a deeper relationship with your customers. Eco-Friendly: Reusable & Recyclable   These cups are perfect for reducing your company’s consumption of single-use plastic.   Whether it’s drinks at a stadium or cups in the office, at a reception or event, reusable and recyclable, these dual-purpose cups minimise waste and maximise the positive eco-impact your brand can have. These cups are ideal for aligning your brand's sustainability commitments or eco ethos with more tangible action.   Unfortunately, most single-use plastics are destined for landfills (or worse, the ocean). However, every use of this event cup replaces a disposable one, reducing your business's contribution to landfill. Even at the end of its life, this cup keeps giving. Uncoloured polypropylene can be recycled in household recycling bins.   Elevate your brand's sustainability ethos by showcasing your commitment to positive change. Develop your relationships with your customers by interacting with them and getting them involved as ambassadors of your brand's values, contributing towards a more sustainable future. Crafted in the UK with Passion The reusable cup is designed to be flexible and tailored to your needs, from a diverse range of cup sizes to low minimum order quantities and complimentary 3D models. We can assist you and your creative process to provide your cups in 3-6 weeks without compromising on quality.   Important Details: ●      Cup sizes - Although our pint and half pint sizes are the most popular, we also offer 125ml, 175ml, 250ml and ⅔ pint. ●      Lead Time: With minimum orders of 50 pieces, lead times can be 3-6 weeks ●      Origination: The price includes origination and print, subject to the sight of the artwork. ●      Delivery Charges: Delivery includes most of the UK mainland addresses, but some addresses may be subject to restrictions. Including pallet height restrictions, timed deliveries, parking and unloading spaces (city centres and event sites), highlands and island addresses may require an additional charge. Additional charges may apply for specific delivery requirements. ●      Visual Representations: Artwork sent in can be used as a visual representation. No images are ready for approval at this stage. ●      Samples: Physical samples are available upon request for a small charge. This does not include Pre-production samples (PPS) of your design. However, 3D models are available on request. ●      Validity: Quotes are valid for 28 days from receipt. ●      Payment Terms: Payment is required at the point of order unless otherwise agreed.   Let's start your project.   As experts in the industry, we are here to help. From product selection to design, we will help you at every step. Are you looking for an out-of-the-box solution?   Our team of experts are here to transform your creative ideas into reality. For more information, contact a member of the Acrobat team today. Read More
September 04, 2023
Bologna

Discover the Best Reusable Bags for Effective Branding

Printed bags are perhaps the most versatile promotional product. With so many styles, wide printing areas and easy customisation, it is little wonder how bags are one of the UK's most popular types of branded merchandise.   Versatile and cost-effective promotional bags have been a favourite for many years, especially since the plastic bag fee came in in 2015. As an everyday essential, bags are an easy way to promote your brand. You can even be super targeted with their use for particular groups or in specific locations.   How do you use bags to promote your brand? It goes beyond simply getting the lucky recipient to walk around with your branded bag. The type of bag relevant to your promotional campaign will depend on your target audience and location. Use our guide below to find out the best bags that can be used as promotional products in your marketing plan.   Printed tote bags Promotional tote bags are often the first type of bag that comes to mind when considering promotional bags. From canvas to cotton, the benefit of using tote bags as promotional products is the range and choice available. With various designs in full colours and eco-friendly materials, these promotional bags are perfect for shopping and storage.   Promotional cotton tote bags are effortless to integrate into your current environmental scheme. Since 2015, 'bags for life' have taken over every cupboard, crack and crevice of our homes. (Maybe that’s just us, but we bet you’re the same!). However, typical 'bags for life' supplied by the supermarket are made from non-recyclable plastic. As part of your eco-friendly agenda, offer your giftees the option of a bio-degradable plastic-free tote bag. From the weekly shop to storing goods, your bag recipient can shop in style whilst looking after the planet.   Duffle bag Anyone who has ever owned a duffle knows that they are a lifesaver. From lugging sports kits to weekend getaways. Although not as varied in design as branded tote bags, duffle bags can be easily personalised for the sports and travel industry. Duffle bags are a symbol of robust convenience. Whether it is to promote health and sports or an easy solution to travel. The duffle bag symbolises the on-the-go lifestyle.   The large surface area of duffle bags provides ample space for custom branding, and for displaying logos, slogans, and designs to effectively reinforce your brand’s visibility. Overall, duffle bags make for a strategic promotional product choice; delivering practicality, visibility, and long-lasting advertising impact for businesses and organisations.   Backpack As promotional items, this type of bag can provide a large surface area for printing your brand. It is ideal for showcasing your logo or message, enhancing visibility and brand recognition. Promotional backpacks are durable and comfortable, so they appeal to a wide range of demographics, making them suitable for various events and audiences. They are ideal for businesses seeking to enhance their brand awareness and leave a lasting impression. For brands focused on education and office-based work, backpacks offer a practical solution for your target audience's day. They can even be more specific to your audience, from fun and friendly designs to more corporate styles that are laptop-friendly, waterproofing and have anti-theft built-in. You can use a branded backpack to position yourself as professional and reliable, just like these samples.     Cooler Bags The practical, convenient solution for keeping food and beverages fresh and cool during the summer. Whether it be sporting events, festivals or concerts, cooler bags are the perfect summer promotional bag. Coolers are the ideal companion for your target audience's picnics, outdoor adventures, or lunch breaks (weather permitting). For companies related to events or the food and drink industry, cooler bags could be the ultimate accessory for your marketing campaign. Get your brand seen at every outdoor event this summer. As practical and visually appealing products, cooler bags can leave a positive lasting impression. These positive associations with your brand help build loyalty over time.     Drawstring Drawstring bags are a great budget choice for promotional bags. Due to their practicality and low costs, these lightweight and compact bags are perfect for picking up 'swag’ from conferences or can be used as corporate bags. Like backpacks, drawstring bags offer a sizeable print area with ample space for displaying your company's logo, message, or artwork.   Companies have always been fond of branded drawstring bags due to the high visibility print area when people wear them, as well as their budget-friendly pricing. They allow businesses to reach a broader audience without exceeding their marketing budget.     Have you got a project? Looking for something different, no problem - our expert team is brilliant at bringing your innovative ideas to life. Contact a member of our team today. Read More
July 31, 2023
Bologna

Why do promotional products work?

The world of advertising and marketing is constantly evolving. Whether you use social media, print marketing or beyond, advertising can often feel like a never-ending game of catch-up. However, there is one area of marketing that stays consistent; Promotional gifts. Often considered one of the first types of advertising, its popularity remains strong. Even now, it is likely that you possess several promotional items. As of 2023, the UK promotional gift market is estimated to be worth £1 billion. So how does the promotional merchandise industry work, and how can it benefit you? What are promotional products? The term promotional products conjures up images of pens, pencils and mugs branded with logos on them. The truth is that any item that has a company's name, logo, slogan or message can be considered a promotional item. Marketing products, when used right, can be combined with other ads to create a successful on/offline campaign. When it comes to branded merchandise, the world really is your oyster. Increase in brand recognition As branded merchandise is a physical gift, it can leave a longer impression on our target audience. Physical gifts are memorable and easier to recall. In fact, up to 85% of worldwide customers remember the brand that gave them a promotional item. When gifting branded merchandise such as eco-friendly tote bags and tech gadgets, you are building a relationship with your target audience. The functionality of promotional products ensures that they are regularly used, leading to increased exposure from workplaces to social gatherings. Whether you are putting together a giveaway, complimentary gift or 'SWAG' bag, promotional gifts can increase awareness of your brand and services with both new and existing customers. Effective, low-cost marketing Every marketer dreams about a big-brand marketing budget. The reality is that we’re often working with a smaller budget and trying to get a bigger bang for our buck. Do not be deterred. Many effective, low-cost solutions will have a significant impact. Best-sellers such as pens, tote bags and water bottles are sold at high volume for a lower price. The prices might be lower, but their impact is not. These are classic products that customers come back for time after time. To make the most out of your products, check out our list of common mistakes to avoid making. Long-term exposure While digital or tv ads have higher view rates, they only last a few minutes. There is also little control over who specifically sees it. On the other hand, nearly 87% of customers said they kept a promotional item for longer than a year. That is a potential 12 months of personal one-to-one advertising. We always say you should think of your promotional products as mini advertisement boards. The goal is to get your 'billboard' in front of your customer (or prospective customer) at the right time and location. This comes down to finding a relevant item to your customer, brand and message. Upgrade your business card Business cards are also mini billboards advertising you and your brand. The only thing is that your business cards can be dull or unremarkable and easily lost. Promo items offer broader coverage and increased visibility compared to traditional business cards. Introducing yourself with a promotional product is far more memorable and personal. Promotional gifts can convey various information from QR codes, hashtags, logos and slogans. There are plenty of ways to express your brand's message. Still need convincing? Promotional items are tangible, so they are more likely to leave a lasting impact on recipients, unlike business cards which are easily misplaced and forgotten. Customers are 2.5 times more likely to think positively about tangible branded products than the ads. Common promotional products such as custom-branded pens, tote bags, or USB drives serve as functional items that people can use daily. This effectively keeps the brand message at the forefront of their minds. When your giftee uses your branded items in public or shares them with friends and colleagues, they inadvertently extend your brand's reach to a wider audience. Unlike business cards, which are typically exchanged in one-on-one interactions, promotional products have the potential to become conversation starters, sparking interest and curiosity among others who come across these items. Are you ready to start using promotional items for your marketing strategy? Contact a member of our team today. Read More
July 25, 2023
Bologna

7 Best Corporate Gift Bag Ideas

Swag bags, goodie bags or gift bags - no matter what you call them, their purpose is the same. Whether it's to promote pride in your company, show employee appreciation or boost brand awareness, these promotional items are perfect for filling your corporate goodie bags. The Coffee Fiend  It is estimated in the UK that we drink 98 million cups of coffee every day. Coffee-themed corporate gift sets are one of the most popular goodie bag ideas for employees. I don't know about your office, but ours certainly runs on tea and coffee. This gift set is practical and enjoyable, and it promises to offer a pick-me-up among colleagues. Our top picks for a coffee gift set are a personalised mug, branded insulated tumbler, cafetiere kit and eco refresher box filled with treats.     Picnic in the Park Whilst outdoor games might seem like an odd choice for a goodie bag novelty items are very popular and can help your recipients unwind and have fun. We spend an average of 90,000 hours with our colleagues at work over a lifetime. Building meaningful relationships is essential. Our top picnic picks are: Picnic blanket, bubbles, an inflatable ball, outdoor games set, a cooler and a hamper.   New Employee Onboarding Kit Welcome new employees to your company with an onboarding kit in a branded corporate bag. These kits are a brilliant way to showcase your company. It helps people feel like part of the crew. Help new hires settle in by rocking your branded merchandise. The onboarding kit also works as a way for your employees to promote the brand. Stationary branded with your company's logo, are a nice way to make a new employee feel welcomed into their new team. Our top onboarding kit picks are: Promotional Pen and pencil, branded notebook, antibacterial badge holder, a mug with printed logo, and branded water bottle.     Pet Parent  Showing appreciation to our animal friends can earn major goodwill points with employees. Over 50% of adults in the UK have pets at home. Our animal friends (or fur babies) are often thought of as extended members of our families. Try sending a goodie package with items like a collapsible water bowl, pet toys, a bandana, and a poo bag holder. Check out our wide range of branded pet products. Sending a pet parent a corporate goodie bag is a great way to celebrate, for example, when employees buy a new pet or for occasions such as National Dog Day.   "It's cocktail hour somewhere" After-work drinks are an excellent way for employees to switch off from work; they can also use this opportunity to build relationships with their teammates. Leave a lasting impression with a little tipple and fun snacks; after all, it's five o'clock somewhere! This gift pack is easily adaptable to make non-alcoholic or dietary specific. You could make it a party theme with speakers and reusable straws for a work event. Our top picks are: metal straws, bottle openers, mini speakers, a hamper and a cocktail kit.   New parent When an employee celebrates a new addition to their family, the new parent gift box is a way to celebrate this major milestone within employees' non-work lives. While the parents are sure to have some supplies already, no parent can have too many muslins or baby grows. Our top picks are: stuffed toys, chocolates, a hamper and baby blanket   Eco-Friendly printed products Sustainability and eco-friendly products are among the biggest branded promotional product trends. We are becoming increasingly aware of environmental issues. We have a variety of products that reduce our environmental impact. Choose eco-friendly promotional items to reduce your waste and reduce your carbon footprint. Our top picks are: a backpack, water bottle, clothing, and tote bag.   Read More
June 21, 2023
Bologna

7 Common promotional merchandise mistakes not to make

Promotional items have proven to be a very versatile marketing technique. They are an effective, practical and fun marketing tool to attract potential customers to your business. At Acrobat Promotions we have over 20 years of experience in the promotional items industry. We have seen every trend, trick and tip in the merchandising book. To avoid making these top merchandise mistakes keep reading. 1) Know your audience No one knows your customers better than you do! So invest in promotional merchandise that they will like and will use. Remember, it doesn't have to come with a high price tag. Consider your audience's point of view (wants, needs, etc.) and use these considerations to choose an appropriate item/s. The more appealing a product is, the more likely a client will keep (and use) that item. And as a result, boosting your brand image and presence in your recipient's mind. We always say that promotional products are like mini billboards. They work best when you get them in front of your client at the most relevant times of their day. e.g. A travel agent will want to aim to get their promotional products in front of their clients when they are in the moment of dreaming about a getaway. We would recommend promotional gifts such as a mouse mat or mug with their logo on a beautiful tropical background. Now when their recipient makes a cup of tea or uses their computer at work, they will see the tropical escape and the travel agent's logo, linking the two aspects in their mind.   2) Don't add dates to your products Ok, you can put dates on your promotional merchandise, but just be aware that it does limit your marketing and distribution plan. Unfortunately, we have seen it before where the date has passed and the promotional items become redundant. Leaving the client with superfluous leftover stock. Putting dates on your branded products can be a great memento of an event. E.g. a retirement gift or an award. However, for your promo products, we would recommend creating a promotional card to go along with your items. This way you can fit more information on the card and the product will continue to be relevant after the event.   3) Don't follow fads and trends Like with fashion and hairstyles, what seems cool now might not be in a couple of years' time. Even people who work in marketing (us) are susceptible to marketing gimmicks and fads. However, when it comes to your promotional products, try staying away from trends. That doesn't mean your promotional merchandise has to be plain or boring. Gimmicks can be effective but they tend to work better as part of a joined-up marketing campaign rather than a standalone promotional product. We would recommend avoiding gifting promotional products that do not fulfil a want or the needs of your clients.   4) Underestimating the power of the QR code To get the jump on your competitors you need to be innovative. QR codes are an easy and effective way of connecting your promotional item with your digital presence. Utilise your physical and digital worlds by joining them in one space. Since QR codes can contain a variety of content types, e.g. audio, video, polls, competitions, forms, social media and website URLs (Landing pages), you can use them as your call to action. Essentially, you can direct your audience to suit your marketing strategy. These functions can be used as part of your marketing campaign to encourage easy meaningful contact with your audience. Plus, QR codes are measurable data sources. They can be used to collect relevant data to monitor and analyse the response to your campaign. Every time a customer scans the code data from their device is collected. The data collected can help you make informed decisions on future campaigns, creating customer profiles and marketing strategies. QR codes are the ultimate way to connect your online and offline sales efforts.   5) Not sticking to your brand guidelines To make a lasting impression with corporate gifts, strike a balance between your brand's identity and the product's design. Ensure you select a product that reflects your brand values. This is done through a colour scheme, design and a clear brand image. It is great to have a creative boost to your brand's image but for your product to remain relevant, we would recommend sticking to your brand guidelines. This will increase your promotional products' longevity.   6) Ordering without making a marketing strategy You can print your company's logo on a water bottle and call it a day. However, having a strategy in place to promote your business with branded products can improve your results. It is an effective marketing technique to include in your merchandising strategy. What we mean is to have a plan in place for how and when you will distribute your promotional products. This includes the purpose of the purchase and the message you want to send. Your strategy doesn't have to be complicated; start with what your goals are and how are you going to get there. A good foundation will give you the best platform to expand your campaign.   7) Not asking an expert As experts in the industry, we are here to help. From product selection to design we will help you at every step. Are you in search of an out-of-the-box solution? Our team of expert are here to transform your creative ideas into reality. For more information contact a member of our team today. Read More
June 13, 2023
Bologna

Top 6 employee appreciation gifts

Choosing the right employee appreciation gift can be tough, especially when you want to choose something that feels personal and shows your gratitude. Although employee appreciation gifts can sound like a sizable investment, they don’t have to be extravagant. On the contrary, even small gestures of personalised recognition can be a powerful tool to improve employee retention and satisfaction. All of which can have a positive effect on business output. From a little something on your team member's desk to a hamper delivered to their home, employee appreciation gifts are the perfect way to express your thanks, create a positive impact and boost your internal brand.   We have compiled a tailored list of our top 10 gift ideas for your employees. We have something for everyone that allows you to say ‘Thank You’. Little Luxuries on a Budget Scented Candles Candles are fast becoming a tool for mental health. Help soothe your employee's worries and reinvigorate their minds with a branded candle. Create a company culture around celebrating going the extra mile and leaving a lasting impression with essential oils and an aromatic smell. Our branded promotional candle range offers scents and colours. Deluxe Pen Set There is something pleasurable about indulging in extravagant everyday items and who doesn’t love quality stationery? Why have a basic, value pen when you can have a Parker pen? If they use pens every day, then why not treat your employees to the elegance of Parker pens?   Creating a culture of everyday quality and luxury can feed into higher standards all around. If your team feels worthy of high standards, they will deliver high standards for your clients. Our Parker IM achromatic ballpoint and rollerball pen set with gift box will fit the bill. This Duo pen gift set consists of an IM achromatic ballpoint pen with blue ink and an IM achromatic rollerball pen with black ink. This contemporary and stylish design is sturdy enough for everyday writing yet provides a first-class experience. Food for thought Chocolates It is estimated that over 660,000 tonnes of chocolate are eaten annually in the UK. It is fair to say that, as a nation, we are chocolate lovers. What better way to reward your employees than a box of luxury chocolates? In recent years how we work has changed; a larger portion of the population is working remotely. Recognising employees who work remotely can make gifting a little complicated. Our answer - a postal box hamper. Our slim black postal box contains a Baton Milk Chocolate Bar and a Flow Wrapped Tray with new signature cocoa bean chocolate truffles. All are wrapped in white tissue paper and sealed with a sticker.  Hampers Make your staff feel valued with a hamper from our extensive range. This small gesture of recognition will have a long-lasting impact on employee engagement.   All our hampers are bursting with joy that will leave a lasting positive impact on your team. Gifting an employee hamper can be just as exciting to give as it is to receive, especially when you find unusual and exciting items such as our breakfast edition gift box or summer prosecco gift box. Both are packed with goodies to give your employees that extra serotonin boost. Check out our online range of gift boxes or if you are looking for something more exclusive, contact a member of our team. The Acrobat crew are brilliant at putting together tailored gift boxes and hampers. The Showstoppers Whiskey glasses set This stunning luxury bamboo gift box has two cut glasses, eight reusable ice stones (with cotton pouch) and tongs. It is the perfect employee recognition gift for those big moments or milestones. It is a beautiful keepsake that can be customised to add a company logo, name or statement to make this gift a truly unique token of your gratitude. Who wouldn’t be delighted to receive this gift? Active Watch Gift a luxury employee gift that keeps on giving. Active watches can offer employees support to improve their health and productivity, as well as being cool pieces of technology. Our active watches can go nonstop for days on a single charge and can be quickly configured and deployed to be compatible with Android and iPhone settings. The sleek, thin and lightweight watch makes it fun to wear while offering employees a hands-free way to communicate. Check out our Prixton AT803 activity tracker with a thermometer which can be laser-engraved to add that personal touch.   Looking for something a little different, no problem - our expert team is brilliant at bringing your innovative ideas to life. Contact a member of our team today. Read More
May 26, 2023
Bologna

Promotional Beauty Products - a self-care moment

We often give gifts to build, strengthen or create relationships with others. The act of gifting takes reflection and insight. Although it might seem simple, communicating our appreciation effectively takes a lot of thought and energy. As anyone who has done last-minute Christmas shopping knows! Today in business, we are more focused than ever on mental health and physical well-being. Corporate-branded healthcare and beauty products are the perfect gift for encouraging well-being and a sense of community, whether with prospective clients, existing clients or staff. Beyond physical health, beauty and health products can improve mood and boost self-esteem.  At Acrobat Promotions, we have a wide selection of promotional beauty and healthcare items. Our carefully curated collection of branded travel-friendly corporate gift ideas has been designed with your staff, customers, and brand in mind. Lip Balm Offer a gift to protect against the elements we face every day. This handbag essential is a popular promotional product across all industries. After all, no one wants to be irritated by dry lips. This promotional lip balm comes in 16 standard colours and is capable of multi-colour print. Don't be fooled by this logo-branded lip balm's small size; it can pack a powerful (marketing) punch. Eco Travel Set Branded By Earth is a fantastic eco-conscious brand that offers modern on-the-go travel beauty giftsets with beautiful hygiene products in a recycled paper box. Ranging from shampoos and conditioners to face scrubs, body wash and accessories. These promotional travel sets are perfect gift boxes for holidays, travelling and festivals. View our full range Eyemask Getting a good night's sleep is essential to everyday functioning. Apparently, you can't live off  coffee (who knew?!). It is thought that 1 in 3 adults suffer from symptoms of insomnia. The side effects include daytime drowsiness, difficulty concentrating, headaches and irritability. Gift the ultimate care gift of a good night's sleep with our Eyemask with Ear plugs. This set is available in 6 standard colours with a single colour print. To top it off, this branded promotional item is available in just seven working days. A perfect last-minute gift solution! PVC Solar Tester Keyring This unique product is this summer's must-have skincare tool. The moulded PVC solar tester keyring has a UV-sensitive patch that changes colour according to the level of UV radiation. The darker the patch, the higher the SPF you should be wearing. Skin cancer is the most common form of cancer in the UK. Each year over 100,000 new cases are diagnosed. So this self-care gift gives more than an endorphin boost; it can potentially protect your recipient's health. Manicure Set This beautiful branded printed travel keepsake holds five matte stainless steel beauty tools. This set includes nail clippers, nail file, tweezers, scissors and a cuticle pusher. Perfect for effortlessly groomed fingernails or picking up other personal care needs. Manicure your nails and your branded marketing.   Look after yourself and your customers and prospects. Or if you have something a little different in mind, no problem - our team of experts are brilliant at turning your innovative ideas to life. Contact us today. Read More
May 09, 2023
Bologna

How to Grow Brand Awareness on a Budget

Getting your brand in front of your desired audience is one of life’s big marketing battles. Unfortunately, printed ads have no guarantee of reaching your target audience, and social media can be slow to drive results, time-consuming and potentially expensive.   In our modern world, there are pop-ups, ad bars and promotional posts on every app and website. It is estimated that 42.7% of internet users use ad blockers. This leads us back to the question. How can I reach my prospective audience effectively?   Our answer? Promotional merchandise.    This marketing technique is a fantastic way of increasing your brand awareness.   It can appear daunting to invest in branded gifts and promotional giveaway items. However, what looks like unplanned, random gift-giving is actually part of a larger marketing strategy. We have more than 20 years of expertise so can help you pick the perfect promotional products for your brand.   Promotional merchandise doesn't have to cost a lot to be an effective marketing tool. Keep reading to find out our tried and tested, best budget-friendly branded items (including some of our best sellers)! Pens and pencils (a classic) Versatile and practical, it is no surprise that pens and pencils are top of our bestseller list. This permanent favourite offers a huge marketing opportunity with lots of benefits.   This low-cost promotional product is easily customisable with thousands of options and hundreds of colours and materials. With so many choices finding the perfect pen or pencil can quickly become overwhelming. So we have listed our bestsellers below.   Pens - Our Koda Colour Ball Pen is a top-quality push action ball pen with a large capacity 'parker' style refill with lots of customisable options. This pen offers two printing areas, the barrel and clip. With 16 standard colours available, there are so many ways to customise this pen to be as unique as your brand.   Pencil - Made from eco-friendly bamboo and 99% graphic nib. This Eternity Bamboo pencil can be used time and time again without sharpening or wearing down the nib. Cost-effective, long-lasting, used every day and easy to store, these are just some of the reasons why pens and pencils are brilliant promotional products to add to your brand awareness strategy.   Re-usable cup Re-useable cups have become a staple in our everyday lives. Whether you are commuting, travelling, or just chilling out at home, you might find a re-useable cup not far from your side. On average, the UK drinks approximately 100 million cups of tea and 70 million cups of coffee a day, plus we’re all becoming more environmentally conscious, so having your branding on a re-useable cup makes a lot of sense.   Our compact Americano 250ml insulated tumbler is perfect for most on-the-go hot drinks. It is designed to fit under most coffee makers. Even better, the mug is fully recyclable and BPA-free.   Tote Bag Bags are sturdy, easily customisable and come in thousands of designs to suit every event and activity. Because of their longevity and sustainable image, they can be used for beach bags, gym bags, shopping and office bags, etc. Tote bags can be fully-customised in design and structure to suit your marketing campaign and brand image. The opportunities are endless!   Our Impact Collection of bags are made with AWARE(™) tracer, meaning it’s made from recycled fabric and uses almost zero water in the manufacturing process. Plus, 2% of the proceeds of each product sold goes to water.org. Fashion and marketing should not come at the expense of the environment. Be fashionable and sustainable with our AWARE range.   Stressball Promotional stress balls (or stress shapes) are a fun and unique way to build your brand awareness. Small, portable and easily customisable with your logo and message. Stress balls or squeezy stress shapes are the perfect branded merchandise for giveaways and swag bags at tradeshows, conventions and events. Stress relievers come in all shapes and sizes, but our heart-shaped stress reliever really steals our heart too!   Waterbottle The main benefits of water bottles are that they are lightweight, easily portable and in constant use. The modern classic of promotional items, water bottles have become 'the' fashionable accessory to have. With hundreds of options, we would recommend picking a bottle with a classic shape. Our h20 Active Pulse 600ml spout and lid is easily customisable, sturdy and lightweight to carry and store.   Are you looking to boost your brand awareness without it costing the earth? Contact us today. Read More
April 26, 2023
Bologna

The 6 best Spring/Summer corporate promotional gifts

As Spring creeps around to Summer and our self-imposed hibernation is over, we can usher in a new vibrant season of sun, outdoor events and corporate gifting. We don’t know about you, but we are ready to get some sun!   For your corporate spring and summer events, you need a corporate gift that fits the bill. We’ve compiled a list of our top 6 promotional products for the warmer weather. We promise these branded products are popular, attention-grabbers that will help you promote your brand. Whether that be with clients, staff, or prospective clients, we have the promotional items you need to increase your brand awareness and get you noticed for the right reasons.   1. Beach Bag Perfect for any sunseeker, beach bags are a summer must-have. They are the ideal way to carry your essentials to the beach, the bar and beyond every day. Our INDIA TOTE Jute bag with cotton handles has a large printing area. It’s the perfect summer corporate carry-all for your recipient plus they’ll carry your brand around every day.   2. Water bottles Reusable bottles are an extremely popular promotional gift, especially in sunny weather. Eco-friendly and easy to add custom prints, water bottles are one of our best-selling branded merchandised gifts for staff, customers, or prospects. You’re keeping your contacts hydrated and helping save the planet – win, win! 3. Cream Tea Sip, sip, hurray, the sun is finally here! Add a POP to your outdoor events with this ultimate prosecco picnic gift. Filled with scones, jam, cake, prosecco and much more. This is one branded gift that stands out.  Who wouldn’t want to receive this corporate gift – sign us up! 4. Picnic Blanket Essential to any outdoor event. Picnic blankets are a sought-after must-have for clients, staff, and prospects alike. This Vinga picnic blanket is made from 100% GRS-certified RPECT recycled material on cotton canvas. This blanket comes in cool neutral stripes and funky fruit print.  5. Luggage Tag The hot weather often means summer holidays. Even if the sun is out in the UK, jetting off is a temptation many of us can’t resist. Help your staff, customers, and prospects travel in style with branded luggage tags. They’re practical, have longevity, since they will be used year after year, and even better, you’ll have your company logo in the front of your recipient's mind as they hit the holidays. 6. Games and Playing Cards Add some fun to the classic card packet by personalising it to make it a unique gift. This 52-card deck is UV varnished in accordance with EN 71-3. Or, to go the extra mile with your corporate gifting, why not upgrade to a 5 in 1 game set? Promote your business and bring everyone together this spring and summer with a best-selling, family-friendly summer promotional product.  What spring and summer events have you got on the horizon? Or are you looking for a corporate gift? Contact us today. Read More
April 25, 2023
Bologna

How to boost your brand awareness at a corporate event

1) Understand the purpose of your event Your first steps are to define what you are hoping to accomplish at your event. It is important for you to know the goals and objectives of your attendance at your chosen corporate event, business seminar, conference etc.. Start by questioning why you are attending this event and what are your expectations. Your motivations will determine how you can best attract the interest of your target audience. Rather than thinking of your event as 'just a corporate event/seminar/trade show'. Think of the event as an interactive brand experience. Create an engaging stand that will leave a lasting meaningful impact. 2) Define your target audience The success of your appearance will be determined by attracting and converting the correct type of customers. Think about who it is that you are looking for. Is it a company executive, senior management, account manager? Or are you looking to build on existing relationships or increase brand awareness with potential customers? Regardless, what people will remember mostly is how they were treated. Every person in attendance is a potential spokesperson for your brand. It is important to make a significant impact on your potential client's experience with your brand. Do not overlook the finer details, what is important to you and your potential clients? 3) Set a realistic budget You need to know the size of your budget to determine what you can invest in your event. (Top Tip: decide early on how much money you are going to spend, then add an additional 10% to your budget - there are always unexpected extras) Once you know your budget you can allocate it to your essentials. E.g. if you spend a large portion of your budget on showcasing your product or service, you may run out of budget for your marketing campaign and promotional products. Try thinking from the perspective of both your brand and potential customer. What would allow you to showcase your brand to allow your target audience to experience what you do? However, do take into account what is essential to your target audience. Do they want convenience, quality or low prices? Success at any corporate event comes down to being immersive, educational and entertaining. Our tip is to determine early what you are going to do that is 'out of the box' to stand out in your industry. 4) Establish your timeline When it comes to organising your presence at an event, think about how much time you need to achieve everything. When it comes to promotional or printed items, there is always a lead time. Designing, signing off and printing custom-branded merchandise requires time. Work backwards from when you need items delivered, to when you need to sign-off any artwork, to when you need to have pricing by etc. And always build in some cushioning in the timeline… just in case!   (Top tip: Your budget can often determine your project's timeline. If you are working on a tighter budget our recommendation would be to give yourself more time to put together the event.) 5) Know your marketing tools To get your company branding and your attendance at an event ‘out there’ you are going to need to put together a well-thought through marketing campaign. Aside from sharing details of the event on social media or emailing your database to say you’re attending, promotional products are a staple at events.   When used correctly, gifting branded promotional products to your audience can increase your brand awareness and grow your customer relationships. If those promotional products are taken away and used on a daily basis, your brand is in front of your customers for 8 hours a day, five days a week!   Promotional products play a key part of your branding and visibility marketing.   When it comes to corporate events, our top branded promotional products are: Promotional Pencils (they are a best seller for a reason!) Notepads Tote bags Eco friendly products Water bottles     Do you have an upcoming event or project? Contact us today for advice about your giveaways. Read More
March 27, 2023
Bologna

Pride in our planet

The upcoming months of June and July bring the sunshine and all the colours of the rainbow! Although there are Pride events throughout the year, the majority of them happen over the summer. (Obviously, how are you supposed to sparkle in the cold?)   Like any large event, sustainability has become a major concern. Pride Brighton and the charity OUT for Sustainability have focused their ethos on bringing together social and environmental justice. Both have committed to improving their environmental impact whilst representing the LGBT+ community.   To help you with your sustainable development and environmental goals, we have curated a list of our top eco Pride branded Merchandise to get you Pride-ready.   Reduce single-use plastic   At events, it can be very easy to use and go through a lot of single-use plastic items. Plastic cups, straws and event passes are thrown away in the thousands at the end of Pride. Reduce your environmental impact and boost your brand awareness by removing single-use plastic from any Pride merchandise.   Bottles Keeping hydrated on a hot summer day is vital, and so is keeping drinks safe when out in public. Although Pride is a safe event, it is always sensible to reduce any risk to yourself. Having a branded water bottle ticks two boxes in one. Water bottle users can dance, skip and sashay around the streets with your brand on full display!   Straws We all know that plastic straws are toxic to the environment, and honestly, paper straws are not a great experience (they can be flimsy and go soggy!) However, we have the perfect alternative, Metal and retractable straws are the future when it comes to events.   Cardholders With so many events being held over Pride, the number of passes and event vouchers can feel overwhelming. As passes and vouchers are small in size and easy to lose, we would recommend holding them in our Bio mobile card holder. Made from eco-friendly PLA (polylactic acid), which is corn starch and sugarcane, it is the perfect solution for keeping event passes in order.   Strut in style Pride marches and parades are often all-day events, so attendees will need a bag to keep all their essential items in. As Pride is all about standing out and expressing yourself, it is crucial to dress in style! Your branded products can live up to the theme whilst still letting you expand your presence.   Cotton Bag Keep essentials together in this 100% cotton 140g/m² drawstring bag with a 23 x 32 cm printing area. Now your logo can be displayed proudly at Pride.   T-shirt Branded apparel is an excellent way to bring a team together. If your company or brand is involved in Pride or Pride events, it helps give a cohesive look plus, Pride is all about community. View the range of colours available in this fan favourite Lqoniq Manuel recycled cotton t-shirt.   AWARE™ backpack This lightweight backpack is made with AWARE™ tracer. AWARE™ uses genuine recycled fabric materials. All of their products also come with their water reduction impact guarantee. 2% of all proceeds go to water charities.   Eco Accessories   No Pride outfit is complete without accessories. Themed accessories are traditionally cheap to make, poor quality and easily thrown away. However, we know the effect that plastic pollution has. Instead, invest in your promotional merchandise and ensure your branded items are loud, proud and reusable.   Fans Pride attendees might want to look hot, but they don’t want to be hot. It is important to stay cool. Leave the batteries and heavy plastic fans at home. Instead, slay the look with a stylish plastic-free bamboo hand fan. Compact, lightweight and with a 42 x 20 cm printing space, help people fan away the heat whilst promoting your brand.   Speaker Living it large and being sustainable can now go hand in hand with the Roca Limestone & Corn Bluetooth speaker. Made with environmentally friendly materials, whether it’s pumping tunes or dancing through the streets, you can have a branded speaker without the environmental impact.   Mints 😉 Celebrating all day can be tiring; help people keep their energy up and their breath smelling minty fresh with branded eco mints. They are also very shareable, and ideal for making friends at Pride events.   Have you got plans for Pride or any other events this year? Let's talk. Read More
March 23, 2023
Bologna

Let’s get ready to rumble!!

  Whether you are involved with a sports team, associated with the Health and Fitness industry, or running a sponsored marathon, our branded merchandise can help you promote your branding and motivate you towards your marketing goal!   Branding and sporting merchandise go hand in hand. So how can you harness the power of effective marketing with your personalised sporting merchandise?   One of the most important factors to consider for sporting merchandising is your logo design and brand colours. There are many ways your sporting merchandise can grab the attention and recognition of your audience. Here is our guide to the best corporate sporting accessories and how to get the most out of them.   It has never been easier to create eye-catching sports accessories. We’ll help you get noticed on and off the pitch. View our full selection of sports clothing and accessories.   Finding the right product   When marketing and promoting your brand’s visual identity (logo) on promotional merchandise, it is important to research your target audience and where you will be using these products to promote. Your chosen accessories will be the visual marketing key to aligning your brand's identity with fitness and health. Pick accessories relevant to your customers and your brand's identity. You want to bring these two elements together in your target audience’s mind.   Exercise equipment –   The prep before any event often lasts ten times longer than the event itself. Equipment is an essential element of any behind-the-scenes work. If you are looking to target an athlete rather than a spectator, we recommend a product to assist your target audience whilst they train.             Tech products – If you have been paying attention to the sporting world, you won't be surprised by how much technology athletes wear. Using gadgets and gizmos to track workouts has proven to be an excellent way to develop and push to the next level (or so we have been told!). Although not everyone’s budget will extend to a smartwatch or GPA runner’s lights, we can offer some great alternatives.                   Drinkware– Water bottles are essential to any physical activity and have been growing in popularity. Branded water bottles sit happily in the top ten promotional products every year. Branded water bottles are a quick and easy way to make a team look cohesive. Water bottles are a brilliant product for wider distribution, whether for a team or your fans. Easily accessible and always needed, water bottles are always a winner.         Bags – Get your brand in perfect shape by placing it on customisable sports bags. With a large print area, branded sports bags, duffel bags and kit bags are ideal for carrying your brand. Embroidered or printed, each bag can be personalised with your team's name and brand logo.       Accessories – Score your marketing goal by finding the perfect corporate sporting merchandise. From branded inflatable footballs to personalised golf umbrellas. These items have excellent potential to help elevate your brand.         Be engaging   Now that you have picked the perfect product learn how to make it stand out. Your corporate merchandise must generate recognition for your brand identity and ethos.   Is your brand colour eye-catching? Producing your corporate sporting merchandise in your colours might be eye-catching enough if you have a strong brand. E.g. Coca-Cola. With their distinctive red and white, they are instantly recognisable in a crowd. Coca-Cola's brand was still eye-catching in the sea of multi-colours on display during the World Cup.   Is your logo distinctive? Contrasting and distinct logos are likely to leave an impression on your target audience. A uniquely shaped or highly contrasting logo can capture and intrigue audiences.  E.g. Apple Inc. Their unique apple silhouette with a missing bite is instantly recognisable in any colour on any background. It’s a powerful symbol that is used to convey futuristic development. Their logo is often used alongside athletes using technology.   Are you at the starting line of a sporting merchandise project? Let us help you get to the top of the podium! Contact us today. Read More
February 28, 2023
Bologna

Are you Coronation ready?

How to tap into this year’s biggest marketing opportunity   This year between the 6th and 8th of May, will be the historical Coronation of King Charles. Similar to last year’s Platinum Jubilee, the Coronation is expected to be one of the UK’s biggest celebrations in recent memory. The Coronation is expected to generate £6 billion. With a whole weekend of celebrations and, no doubt, an exciting build-up to the main event, there are plenty of opportunities to get your brand in front of your audience.   So how can you make the most of this historic weekend? Whether you are hosting corporate celebrations or local street parties, celebrate like a royal with our top promotional Coronation products.   Afternoon tea – Can you think of anything quainter than a traditional afternoon tea? During the coronation weekend, especially since we have an extra Bank Holiday, street parties and celebrations will be held up and down the country. Make sure you are not a hamper short of a picnic with our range of summer collection eco boxes filled with scones, jam and tea or, if you prefer, a bottle of prosecco. Add your logo or a message to the personalised afternoon tea package for each recipient. in full digital colour. 100% of the box is recyclable.   Sweets and chocolates –  A central treat to any celebration; after all, we are a nation of chocolate lovers. Our range of personalised treats is perfect for handing out or posting to your customers ahead of a celebratory weekend. The highlight of our range is our Eco Bus box range, available with various sweets, chocolate and biscuits. Make sure you hit the sweet spot by adding your branding. Most of the packing of our sweets and chocolate range is recyclable. Check out our shortbread biscuit tin and retro sweets. Flags and bunting -    As a traditional part of any royal celebration, we couldn’t leave Coronation bunting off our list. Whether it is bunting you’re after or traditional union flags to wave, we have you covered. Customised and printed to order, our handheld flags are a brilliant environmentally friendly alternative to balloon handouts. Of course, you can add your branding too - perfect for creating a walking advertisement; you’re putting your brand right in public view!   Novelty Items -    Promotional novelty items are ideal for bringing a little extra fun to such a novel and rare occasion. As the first Coronation in 70 years, it’s an occasion to be marked. Novelty items are always well received, especially at royal events. Just think of recent royal weddings and the Jubilee celebrations. The items can even become collectable. From the traditional teapot to a tea towel and even customisable drinks bottles, we have a novelty item for you.   Looking for something more comical. Check out our customisable paddle fan. Imagine King Charles’s face promoting your brand or a corgi holding your products. The opportunities are endless!   For advice or creative ideas about Coronation-themed promotional items, or any other event, contact the Acrobat team today.   Before ordering please check out our Coronation guidelines breakdown or access all Coronation guidelines from The Coronation Emblem | The Royal Family   Read More
February 21, 2023
Bologna

Best Promotional Eco Products

It will not have escaped anyone’s attention that there is an increasing concern for the well-being of our planet. Rising global temperatures, increased flooding, and more extreme weather are constantly in the news.   In the past couple of years, you might have noticed a change in customers' shopping patterns. It is becoming clear that customers are looking towards brands and businesses to be proactive towards climate change. But what does this really mean?   Customers are looking for brands that show how they are tackling their environmental impact. Brands who make responsible choices (like supplying and purchasing branded eco-friendly promotional products) are showing they are interested in the well-being of the planet and the sustainability of their business practices.   At Acrobat, we are increasingly being asked for recommendations for environmentally friendly promotional products. There has been a noticeable shift over recent years. So why not check out our list of the top-selling eco products?    1)    Eco bamboo pen   Pens are our best sellers. They are always useful and always in high demand. Instead of plastic pens, we recommend our best-selling eco bamboo pen.   Bamboo is a very popular material for eco products. This is because bamboo is essentially an invasive grass species. It grows very fast and is flexible and strong. It’s perfect for making pens.   2)    PLA coffee cup This coffee cup is an attractive alternative to traditional takeaway cups. Stylish and practical for every coffee run, it is manufactured from PLA. Polylactic acid (PLA) is derived from renewable organic sources such as corn starch or sugar cane. This material is bio-degradable, making this promotional cup the perfect eco-friendly coffee cup. Plus, of course, it’s a multi-use item, so it has longevity for your brand.   3)    Glass drinking bottle This glass drinking bottle looks the part. In promotional product terms, it’s aesthetically pleasing and is more in the premium range rather than the budget or disposable end of the spectrum. Described as the new essential, eco-friendly water bottles are the ultimate representation of aspirational health. Drinking or water bottles offer customers a way to save money and reduce their plastic usage and the BPD chemicals associated with other products.   Glass is an infinitely recyclable material. This means it can be recycled forever without the material's fibres breaking down. Glass also doesn’t emit or leak chemicals whilst it bio-degrades.     4)    Bamboo 3W wireless speaker Made out of bamboo, this speaker has four hours of playing time off a single charge. This speaker is ready for any party… or simply playing the radio whilst you work. Small and portable technology promotional items make brilliant gifts. Giving a technology gift has a big wow factor, and this wireless speaker is a great way to impress your clients.     5)    Wheat fibre poo bag holder In 2022 there was an estimated 10.2 million pet dogs in the UK. That’s an estimated 27% of the adult population having a dog. Whether your brand is pet related or not, you can guarantee that plenty of your clients will have a dog. Made from wheat fibre, these poo bag holders are BPA-free and 100% compostable. Wheat fibre is made from the by-product of wheat production, straw. The artificial polymer it’s made from is completely natural. So you can help your clients be responsible dog owners in true, green style.   6)    Beanie   Keeping warm is essential as we are still in the grips of winter. Beanies are a classic style of promotional hat. There is no better way to create an effortless look and still feel comfortable than a beanie. The impact collection is made with AWAREÔ tracer. AWAREÔ uses sustainable fabric materials that use less water to make. This beanie is also made from PolylanaÒ yarn. A mixture of virgin and recycled materials creates this innovative fibre with a similar feeling to wool. This is the ultimate eco beanie.     7)    Umbrella As we live in the UK, there is always a chance of rain. Umbrellas have always been an underrated popular product choice for your branded promotional items. Upgrade your traditional virgin plastic umbrella for a sustainable umbrella made from recycled plastic and bamboo. Brighten up any rainy day for your clients with a branded umbrella.     Have you considered your promotional products when it comes to your environmental policy? Contact us for advice and a quote today.   Read More
January 27, 2023
Bologna

Top promotional clothing picks for 2023

You may have heard that custom promotional clothing is a powerful marketing tool, but what does that mean? More importantly, how can it help you? Promotional clothes (or apparel to use the ‘proper’ term!) have been used as part of traditional marketing techniques for years. There is a reason why this technique has stood the test of time. Promotional items have a long, successful history of attracting audiences to engage with businesses.   Investing in custom-branded clothing can offer businesses a wide range of benefits. Use our tips to get to grips with this much-loved marketing trick. Learn how to increase your brand's presence, promote team spirit, and build customer trust. All without blowing your budget.   Whether it’s uniform or workwear, or branded clothes that carry your logo, each item fulfils a specific purpose associated with promoting your brand to your target market. Custom promotional merchandise is an excellent opportunity for businesses that want to make a big impact on a limited budget.   Still not convinced? Check out our list of benefits and how to implement them into your 2023 marketing strategy.   1)    Increase your brand’s presence First things first… stop thinking of promotional items as ‘freebies’. Whether it is a t-shirt or a baseball cap. Each item is now your walking billboard or business card.   Think about it, what are you likely to do when gifted a business card? Hide it in an office drawer (if it’s lucky). Realistically it’s very likely to end up in the bin (hopefully the recycling bin at the very least). Instead, offer items you know your customers will use, like a t-shirt, hoodie or fleece…   An excellent example of gifting custom promotional appeal is MyProtein. which ran a very successful campaign. Every order over a certain price would receive a free workout vest. Encouraging customers to spend a little extra to receive a vest worked very well. Now when you walk into a gym, there is always someone wearing their instantly recognisable logoed clothes. From the success of their free apparel campaign the protein powder business has built a small clothing empire.   .   2)    New marketing opportunity Promotional clothes create a distinct and lasting impression of a brand. Apparel is a brilliant way to increase brand recognition, regardless of whether it is a gift or staff uniform.   Aside from selling your brand's product or services, staff members can also become a walking, talking advert for your business.   For customer-facing staff, introducing corporate custom branding clothing lends comfort and a heightened experience for customers. Customers can identify whom to approach. Staff look confident, on brand and informed about their product/service. It helps create a team culture and builds customer trust.   Our best advice is to work with your team on what items they would like and to be inclusive in your approach. Avoid being gender biased, for example, stipulating that women wear skirts. Getting your team on board is a fantastic way to get everyone embracing your new branded workwear.   One of the best examples of branded workplace promotional apparel is Apple. Apple is famous for its immediately recognisable blue uniforms. The uniform is now associated with knowledge and great customer service. In 2014 they expanded their uniforms to solidify their branding identity with customers whilst allowing staff to pick a uniform closer to their own style. .   1)    Cost Effective [H3] Traditional marketing techniques can often take either a lot of time, money or resources or all three. Although other techniques like traditional advertising might get you in front of a wider audience there is no guarantee that these will be an appropriate audience for you. Often these techniques require a large budget, have a long lead time and require multiple steps before you see results.     Custom promotional products, including branded clothes, are the perfect lower-investment marketing technique that can be as equally effective, even on a limited budget. Branded merchandise marketing focuses on smaller groups of quality customers through long-term exposure to branding.   Unlike other traditional marketing, customer-branded apparel has no set expiration date. Get your brand the maximum exposure by choosing custom items relevant to your business and brand.   Interested in promotional clothing for your brand? Let talk   Read More
January 20, 2023
Bologna

Top Winter Worthy Promotional Gifts

As the temperature drops, we are all feeling the effects of winter. Who isn’t reaching for extra layers at the moment?!   As we prepare for 2023 and another couple of winter months, can we suggest a practical seasonal approach to your upcoming branded promotional products? Thermal drinkware Winter accessories Branding clothes   Thermal drinkware   The perfect solution to keeping your drinks toasty and warm on the go. Custom-branded travel mugs are a fantastic merchandise option and a winter favourite. Used daily, they are a wonderful long-lasting, practical gift.   Did you know that in the UK, we use 7 million disposable cups daily? What a waste! No wonder thermal drinkware has become so popular. Coming in multiple sizes, styles, colours and print options, there is a promotional travel mug to fit your needs and budget.   Everyone’s favourite The Americano Primo 250ml Tumbler is 100% recyclable, made in the UK, BPA free and packaged in home compostable bags. This tumbler is perfect for quick coffee runs on the go. Available in 30 different colours and with a fully customisable grip, the Americano tumbler is our top seller!   Best in show It is easy to understand why the XD Collection Easy Lock Vacuum Mug is a firm favourite. This mug can keep your drinks warm for 5 hours or cool for up to 15 hours. The uniquely designed lid easily locks to avoid any risk of leaks and spills. To top it all off, XD Collection has designed this mug to allow you to drink conveniently and safely with one hand! P.S. it is also dishwasher safe and fits a standard car drinks holder. It is no surprise why this is so popular. Those in the know, know…   Keeping it green 2022 has been a year of many changes. If you are looking for an eco-option, we would recommend the NATUREL. Thermos Bottle. A beautifully made Bamboo and Stainless Steel thermal bottle with a double vacuum bay and tea infuser. Supplied in a sturdy gift box. This is a fantastic, thoughtful gift for eco-conscious businesses and customers.     Winter Accessories   Keep your colleagues and customers wrapped up warm with our range of winter accessories: hats, scarves and gloves. Whether you’re looking to showcase your logo, branding, colour scheme or branding message this winter, do it whilst keeping warm.   Safety first Are you looking to stand out or light up the sky? We recommend the Acrylic Hat with COB Light. Keep your hands free, and the path ahead illuminated with this beanie’s built-in LED light. Although it might seem a bit novelty, this hat has proven to be a popular product.   Tried and tested Whether you are into fashion, sporting events or are just trying to keep warm; these are the perfect winter accessories to customise to your brand. The material used to make the gloves has been treated to stop bacteria from surviving on the fabric, preventing transfer. Perfect for keeping those winter bugs away!  Keep warm, protect against germs and still be able to use your smartphone. What more could you need?   Wrap up warm Elevate your style, keep toasty and help the planet. Sounds too good to be true… or very expensive. Neither! Keep cosy on a budget with the XD Collection’s Impact AWARE Polylana  Knitted Scarf. Made from a Polylana® mix, this scarf has a lower carbon impact than 100% acrylic fibre scarves but uses less energy and water to produce. Each AWARE scarf saves 13.3 litres of water. Plus, 2% of the proceeds for each Impact product sold will be donated to Water.org.     Branded Clothing   With the sun only showing itself for a short time in the winter, it's time to start utilising ‘sweater weather’ to promote your organisation. Promotional apparel is a powerful marketing tool. So, however you want to promote your brand, we recommend the right thermal and/or hi-vis clothing that will stand out in these dark months.   Provide essential warmth to your colleagues, customers and clients with these perfect warming gifts as your marketing tool.   Easy gripper The Fairview men’s and women’s Light Weight Bodywarmer is the perfect extra layer. The downproof pressed fabric hides an inner storm flap with a chin guard and elastic binding that will keep any storm at bay. Fitted with an easy-grip zipper and a tagless label for ultimate comfort. Available in six colours with a customisable front panel. Promote your brand come sunshine and rain.   Parker Coat Need a step up in warmth and protection? We recommend the Hardy men’s and women’s insulated parker. Each coat comprises 5000 g/m2 breathable and 8000 mm waterproof fabric with a detachable hood. They are fitted with front, chest and inner pockets with adjustable cuffs. This is the ultimate Parker for the cold wintery weather. Your colleagues and clients will be thanking you for their new favourite winter coat.   For all your branded winter products, let's chat. Read More
December 19, 2022
Bologna

4 Awesome Tips To Prepare for Your 2023 Exhibitions and Events

It might feel too early to talk about 2023. [Shudder] We’re still in denial that Christmas is approaching. However, it will come around fast.   2023 means the start of a new calendar of exhibitions, tradeshows, and events. If you are heading to one of these shows, you’re probably after one thing… leads.   Attending events regularly makes it easy to get into the same dull routine. Do you find you pack the same kit with the same layout and predictable sales pitch every year?   Think about it this way; you wouldn’t treat every lead the same. You wouldn’t send your prospects the same email or have the same phone call. So why would you do the same with your event space?   To help you attract the right clients, we have created a list of our top tips and tricks to get you show-ready.   1)    Have a plan for your table/space   Once you have chosen your event space size and location, you must create a plan. This is your opportunity to create an immersive brand experience for your clients. You can create your own microclimate that catches your potential client's attention. So, for the few minutes they are with you, they will eat, sleep and breath your brand (figuratively speaking!)   First, look at the space available and then work out how to maximise it.     2)    Get the right equipment for the show   Since every event and every lead is unique, think about how you can meet their needs. Who might be attending, and what competition will you have at the event? Tailor your event area to the event and your prospective customer. Think about why they are attending this event and what they expect.   Starting at the basics, how big is your space? Tables are almost essential, but your area doesn’t have to appear flat. Can you create a backdrop?   The smallest of areas can still have a massive impact! Backdrops, banners, posters or cut-outs are a great way to make your stand more 3D. Make sure you cover every angle.   Branded gazebos -  overhead structures are an excellent way to stand apart from the sea of tables. Create an experience for your audience in your microclimate. Customise your space to reflect your brand palette and values.   Printed banners – banners are an excellent way to give the effect of a microclimate without the space needed for a gazebo. Create the perfect custom backdrop for your space. Branded banners come in multiple sizes to suit your area and bring a branded atmosphere wherever they are placed. The key to any event area is to create an environment where clients feel like they are walking into your brand. Remember, banners can be placed on the front and sides of your tables.   Branded tablecloths – Think of your event space in 3D; it will be seen from every angle. So, every angle must represent you. Tablecloths are an easy and compact way to add branding and colour to your event space. A cohesive, well-branded space presents your audience with a confident, professional, and trustworthy appearance. One small tip – try and iron your tablecloth before events, especially if it wasn’t folded flat after the last event. There’s nothing worse than a crinkled tablecloth!   How do you plan on talking to your customers?   Tables and chairs Is your sales process quick? Are you about getting numbers, or is there more of a dialogue to be had? For the former, it is better to go for small, tall tables to be able to take notes. If you need to take your time, a sofa or comfortable chairs might be the way forward.   How are you showcasing your products? Do you need pedestals and display cabinets? Could these be branded? A brochure and display unit might be better for you if you sell a service rather than a physical product.     3)    Are your branded products relevant?   Promotional products play a key part of your brand visibility marketing. Promotional gifts are, on average, kept for a year. That’s 12 months of marketing! It is always a good feeling to see your customers walking around displaying your brand like a billboard at an event. The key to a successful branded promotional product is relevance. Is the product useful? Will your customers need it? Is it fun or quirky? Our top branded promotional products are: Pencils (they are a best seller for a reason) Notepads Tote bags Umbrellas Water bottles Chargers Mousemats And branded snacks.   4)    Deck your team out   You and your team represent your brand, so a cohesive branded wardrobe is a great way to establish your team from customers. Regarding branded clothing, images of brightly coloured cheap t-shirts with cheesy puns on the back might not be suitable for your brand but don’t fret! Branding apparel doesn’t need to be too bold. If the attire for your events is business/ business casual, you can keep it subtle and classy. You only need a few essentials to distinguish yourself whilst keeping your look clean and professional. But by all means, if it is relevant to your brand, go all out!   Whatever events you have planned for 2023, planning is critical. Let us know if the Acrobat team can help with your preparations.   Read More
December 12, 2022
Bologna

Get a free £50 gift card is Christmas

After another year of ups and downs, we would like to take the opportunity to thank you, our wonderful customers. How does £30 sound? What about £50? Even better, it’s up to you how you spend it!   Christmas shopping can be stressful, and that’s just for family and friends. Throw in organising corporate and promotional gifts, and that’s an extra dimension. Arranging orders and getting them in time for December and sharing them with your customers before the big day. With all that work, you deserve to be recognised!   Why not treat yourself this Christmas with a free gift card on all purchases over £500?   Don’t miss out on our Christmas gift to you. Pick up a gift for yourself whilst you are ordering everyone else's. Take the time to treat yourself, your business or a loved one.   Whether you choose to update your wardrobe, spruce up your house, spend the night on the town or have a helping hand, this Christmas Acrobat and one4all gift cards have got you covered. Shop in-store or online at over 160 stores. Use your gift card to gift yourself the best Christmas yet.   How to get your free gift card?   Upgrade your 2022 Christmas with a free £30 voucher when you spend over £500 on a single order. Enhance your Christmas joy further and receive a free £50 gift card on all orders over £1000. This offer can be used against the purchase of any product on our website or catalogue. This offer is sitewide! Make this treat yours with our winter purchases.   The breakdown   FREE £30 one4all gift card on all orders over £500.   FREE £50 one4all gift card on all orders over £1000.   Get your orders in quickly. This offer is only available for a limited time.   Terms and Conditions    The purchase total does not include delivery or set-up costs. Your order must be placed before the 9th of December 2022. Your gift card will be dispatched up to 5 days after your purchase has been invoiced.   For more information about this deal or to place an order, please contact a member of our sales team, info@acrobatpromotions.com or 023 8086 9248. Read More
November 09, 2022
Bologna

Why promotional material is an investment in brand & image

There is stiff competition to reach and be heard by your customers.  There are more adverts, social media, and noise than ever. The marketing world can feel swamped and over-saturated.   So how do you get your brand in front of your audience?   Promotional products are often seen at conferences and trade shows as giveaways. Gifting branded promotional products to prospective customers can increase brand awareness and customer relationships when used correctly. When else will you gain access to your customer's desk for 8 hours a day, five days a week?   Learn how promotional products are an investment in branding and how to add them to your current marketing strategy.   Strengthen Brand Image   Promotional products can be used as part of your marketing strategy to keep your brand in your customer's minds. Join me in an experiment to test it out for yourself. Look around your office and answer these questions:   ·      How many promotional items do you have? ·      How long have you had those items? ·      Have you talked to or thought about the brand that gifted you the product in the past 12 months? ·      What can you tell me about that brand? ·      Is your impression of the brand positive?   If you can answer all/most of the questions, brilliant news, their promotional product has done most of its job. Rewarding or gifting a quality branded product is an excellent way of creating an impression. The brands on your desk have added value to what could have been a forgettable experience. You probably can’t remember exactly what you were talking about when you met the brand, but you remember the brand name.   Taking the time to add value to your customer's purchase/service has proven benefits. 84% of people state that branded products have increased their brand awareness. Significantly, 66% of people who received promotional products can remember that brand for an average of 12 months. That’s 12 months of advertising for one product!    Affordable & Powerful   A common complaint from companies hesitating to invest in promotional products is cost. From an accounting perspective, spending money on products that will be given away might only make sense once you consider promotional products as a business card. A mini 3D billboard with all your business details on, positioned in front of your recipient all day.   Promotional products are kept longer than any other marketing tool. Nearly 87% of customers said they kept a promotional item for longer than a year.   When done right, branded merchandise can provide widespread, long-term exposure. The key is to know your audience and pick quality over quantity. Choose items that are relevant to your customers and will last at least a year.   Top tip: Relevance and novelty are always a winning combination. Choose items that will add value and joy to your customers' lives.   Access a valuable advertising space   Not many marketing tools can get your brand in front of your client for a prolonged period. Branded merchandise can be a great complement to your current marketing strategy. After all, your clients are your brand's ambassadors.   Promotional products are often viewed as their own standalone marketing tool. But like all marketing, it works better when integrated with multiple marketing channels. Smaller gifts can be sent in the mail as part of PR, and more significant gifts can be gifted at trade shows and meetings.   Branded merchandise can help create an emotional connection between your brand and your customer. This might explain why recipients still love receiving branded promotional products even in the digital age.   Are you looking to create some promotional products? Let's talk! Contact a member of our team today. Read More
November 08, 2022
Bologna

Top 4 Corporate Thank You Gift ideas

There is something rewarding about saying thank you (and especially gratifying when you are receiving a thank you). Thank-you gifts are an essential part of any growing relationship. Acknowledging and reciprocating the help you have received is an important step to inspire, encourage motivation, or simply pay that good karma forward. Whether you are gifting to your employees, suppliers or customers, now is the time to express your gratitude and spread the love. After another year of working hard and adapting to every change in the ever-changing circumstances we find ourselves in, encouragement goes very far.    We are currently in the build-up to the gifting season, and now is the best time to make a lasting impression.   Stand out from the crowd   Customisable corporate thank you gifts are an excellent way to place your brand at the forefront of your recipients' minds.  With so much competition, it can feel like a constant battle to keep your brand ‘out there’ and in people's minds. Think back to the last time you were at an event or conference. There are hundreds of brands begging for your attention, but who do you remember?   I bet it was the brand with cool or quality gifts. Pens and highlighters are nice and useful, but a personalised luxury gift is far more memorable (and cooler). When it comes to standing out, we take the approach of appealing to your recipient's human nature.    When we think of above and beyond, we think of easy luxury. But don’t panic, easy luxury doesn’t have to break the bank.   When thinking of premium gifts, images of overpriced champagne coated in gold with extra sparkles might come to mind. Despite the connotation surrounding luxury, it doesn’t have to be extreme. To us, easy luxury represents something of quality that is ‘more than’. ‘More than’ something you would buy every day.   With that in mind, here are our 4 top corporate thank you gift ideas that will make your recipient smile.   Our top 4 corporate thank you gift ideas   1)    Hampers This may be an obvious start, but bear with us. One of the best things about receiving a hamper is diving in and discovering all the treats hidden within. Hampers are diverse, adaptable to your budget and easily personalised. Above all else, there is something for everyone.    We understand that gifting wine and food might not be appropriate for every gift. A traditional hamper might not fit with allergies, religious beliefs and personal journeys. Fortunately, there is a wide variety of hamper themes available. Some of our favourite alternative hamper ideas are spa-themed, sweets and treats, gardening and eco. Hampers fit any occasion and are easily customisable to suit the recipient.     2)    Board Games The board game industry has exploded over the past couple of years. It turns out the ever-popular board game is more than just fun; it can have amazing health benefits.   Mental health and how to provide daily mental health support for employees is a growing concern. Whether it is promoting switching off your office phone once the workday has finished or actually taking lunch and moving away from computers and desks. Board games promote ‘switching off. They boost critical thinking and skills in teamwork and communication.  If mental health is part of your or your recipient's ethos, board games are an excellent promotion of all-round well-being.   Promotional board games are very different from traditional corporate thank you gifts. Your clients will have plenty of promotional pens rolling around their desks, but they won’t have a promotional board game on their shelves. Traditional promotional products are often generic and destined to be thrown away after use. A promotional board game is a unique quality gift that, at the very minimum, is a conversation starter.     3)    Notebooks Notebooks are universal and are always in constant use. Used for note-taking, brainstorming, plotting, and general musings. Many traditional corporate gifts have a short life span. Notebooks are not only used regularly, but they are constantly with their owner. Help your brand stay on your customer’s minds by having them carry your branding around with them. (Just remember to add your contact details to the cover!).   Although notebooks may appear anonymous at first glance but in reality, they can be easy luxury. There is something about holding a sturdy hardback notebook coated with a customisable soft-touch cover with crisp, thick paper that just screams luxury.   4)    Drink and Glassware Drinkware is often high on everyone's corporate gifting ideas, and for good reason! It’s easy to customise and adaptable to your budget with many eco options. From coffee mugs to water bottles and thermal options, every occasion is covered.   Reusable containers have proven a popular eco alternative. So popular that some coffee shops will only serve takeaway coffee in a reusable container. Much like notebooks, your recipients will be carrying your branded drinkware around with them.   We offer customisable corporate drinks and glassware in a wide variety of materials. Anything from copper insulation, glass, stainless steel, and multiple eco materials options. Image your branded drinkware as being a little billboard. Get your message out there!   For more information on corporate promotional products, contact one of the Acrobat team today. To receive delivery before Christmas, you’ll need to place your order soon. We can advise you of lead times when you submit your enquiry. Read More
October 26, 2022
Bologna

Welcome Jason!

Being a new member of a team can be a little intimidating. But our latest addition to the Acrobat team has immediately fitted in. Those who work in corporate gifting may well know him already so, without further ado, we are excited to introduce the newest member of the Acrobat team   *Drum Roll…*   Please say a massive hello to our new Business Development Manager, Jason Carter. Anyone in the promotion trade will most likely recognise Jason for his bubbly personality and years of hard work in the industry.   Jason has 8 years of experience in product promotion and corporate gifting. He has seen the expansion of amazing products available, from the humble pencil to luxury electrical gifts and all that’s in between. Rest assured that your promotional product needs are safe with Jason.   After working on and off alongside Jayne (our founder) for the last few years, Jason finally took the jump to join the Acrobat team. Looking for a change in pace and new challenges, he has fitted into his role like a seasoned member of the team.   “I have always enjoyed working with Jayne, and I needed a new challenge with a successful company. It felt like a natural fit. Of course, it helps that we’ve worked in partnership for many years, and I know the industry, but I’m delighted to be part of the Acrobat team.”   Jason’s role will be focused on account management. He will look after our key customers and make sure they know about all the latest deals and deadlines, ensuring they never miss a beat when it comes to promotional products and client gifting. Known for his approachable, enthusiastic personality, professionalism and industry experience, we are looking forward to introducing Jason to new and repeat customers.   Away from work, Jason loves to spend his time outdoors. Walking or jogging along the beach behind his house and getting away in his camper van. His kryptonite? His mum’s amazing Sunday roast. Where’s our invitation, Jason?   We’ve got a vast range of corporate gift ideas waiting for you. To get advice on products and ideas, contact Jason at jason@acrobatpromotions.com today.   Read More
October 12, 2022
Bologna

Happy Browsing

Despite the rise of the digital age, we still prefer to hold a physical book. Yes, you can fit a million books on a kindle, but when it comes to paper, pixels don’t compare. That’s why we have continued with our comprehensive catalogue of best-selling and key products.  If you look carefully, you might spot our new friend.   We are excited to announce Acrobat’s new Excellent Executive Deal Finder, Bailey the Bat. However, his friends call him Batty Bailey.   As Acrobat’s mascot, he has the important job of highlighting the latest cool products and discounts. He is never far from a deal. Promote with personality   You will find plenty of new additions throughout our catalogue. As expected, there has been a massive influx within our drinkware section. We are now carrying extra lines and colours.     We have all felt the financial pressure from the rising cost of materials. That is why we have replaced our popular Tritan Sports Bottles with PET alternatives. Not only are they more cost-effective, but they are also easily recycled and better for the environment.   Let us take you on a journey of products waiting for your brand. Our catalogue comes with a FREE set of colouring pencils and a postcard this year. Inspired by our chosen charity, Mind, we are encouraging a year of mindfulness. Take some time out of your day to do some mindful colouring. Or pass it to your children to keep them occupied for 10 minutes. Both are acceptable mindful practices.   Mindfulness is an excellent way to wind down and release the tensions of the day. This is the time to focus on you.   This year at Acrobat, we have taken inspiration from Mind’s mindful exercises. Colouring is an easy exercise to bring your awareness into the present moment. It is easy to get bogged down in meetings and timeline stress. Do you hunch your back after a long day at the office? Trouble sleeping? Try taking some time to slow down and process things to bring you back into the present moment.   Colouring isn’t for you?   If colouring isn’t your cup of tea, why not share your catalogue with your children? The pandemic showed us that mental health doesn’t just affect adults. We would love to get your children involved in our year of mindfulness.   We have hidden Bailey on the cover of our catalogue for you (or your children) to find.  Bailey can fit into the tightest crevice; can they find all his hiding spots?     What is Mind?   Mind is a nationwide charity that believes no one should face mental health issues alone. They provide high-quality mental health services through their regional hubs.   Over the past two years, during the pandemic, the mental health services in this country have been pushed beyond their limits. We have all heard of the huge waiting lists filled with people desperately reaching out for help to combat greater loneliness and increased vulnerability. Mind provides our local communities with high-quality support through these difficult times.   Beyond the pandemic, whilst we have been helping each other back to normality, Mind has been essential to the mental health services offered. They have developed four support pillars to aid their ambitious growth. These pillars include an easy-to-use app with 24/7 access to well-being resources.   Ready for a year of good mental health? [H4]   We are ready to bring new ideas to de-stressing. Check out p110 to p123 in our latest brochure for our wide range of stress balls, colourful squisheys, and fidget toys. Not only do they evade stress, but they can also improve concentration. There are dozens of mental health-based products available for your branding, from hampers to personal care products and more. Order your Catalogue and get your hands on the best products to support your clients and increase your brand awareness.   Contact us on @info@acrobatpromotions.com to gain access to a world of promoting with personality.  Read More
September 26, 2022
Bologna

Christmas Gifting

Are you one of those people who is already counting down until Christmas? Or are you more the type who avoids any mention of the C-word until December is well underway?   Even if you’re in the second camp and not a fan of preparing early for the festivities, when it comes to corporate Christmas gifting, you need to tune into it soon.   One of the most common mistakes people make with Christmas corporate gift orders is not leaving enough time. You need to factor in ordering your items, artwork approval times if you’ve opted for branded goods, delivery lead times, and delivery from your end to your customer.   Ideally, you want the items to arrive with your customer in mid-December, so they need to be with you in early December. Depending on the promotional item’s lead time, you need to get your orders in quickly.   What Christmas gifts should you go for?   With over 20 years of experience in corporate gifting and promotional items, we know what your clients would like to receive. Here are our top tips for corporate gifts that hit the mark and that you still have time to order in time for December.   1)    Advent Calendars There is still enough time to get an order for your branded Advent Calendar – but only just, so be quick! These are a brilliant way to keep your brand front of mind throughout December, and who doesn’t love opening the door every morning? Chocolate or sweets for breakfast is allowed in December!   2)    Prestige Presents – for your best (or favourite!) customers and those you want to push the boat out for, why not look at high-end gifts? Prestige corporate gifts could include executive pen sets, crystal paperweights, golf umbrellas, soft touch quality notebooks like Moleskine, or wireless phone chargers. Spending a little extra can create a lot of goodwill.   3)    Family Gifts – a thoughtful corporate Christmas gift that considers the recipient's family is always welcome. Receiving a gift that can be taken home and shared with children, a significant other, or even the family pet is always well-received. You could go for picnic bags, money boxes, games, dog treats or bandanas.   4)    Stockings and Christmas Decorations – why not keep it seasonal and go for a Christmas-themed item? You can opt for branded or unbranded, classic or quirky. There are myriad options, from baubles to stockings and even adorable cuddly reindeer.   5)    Festive or novelty squishy – we defy anyone to resist a squishy. These are the tactile stress-busting squeezy objects that many people keep on their desks. Your brand is front of mind; they’re a brilliant stocking filler, and who wouldn’t want a squishy Santa or snowman? If you can’t see the shape you want on our website, then let us know – you’d be surprised what we can find!     6)    Games – keep your customers entertained over the festive period with game-based gifts. Again, these are great to enjoy with the family, whether it’s a pack of cards, dominoes, frisbees, flying discs, or even fidget toys.   7)    Christmas Puddings – yes, you can indeed order Christmas Puddings as corporate gifts. Why not save your customer the trouble of choosing to splash out on a luxe Christmas pudding or opt for a supermarket special? Choose a luxury Christmas pud they can enjoy on the big day (remember to be mindful of food allergies, which are always outlined on the packaging).   8)    A Festive Tipple – always a winner over Christmas is a festive tipple. You can opt for wine as a firm favourite. These are available in branded gift bags or boxes for that extra touch of class. Or you could be a little more extravagant and choose port, whisky or even gin! With many craft gin distilleries around, talk to us about your options for festive beverage gifts.   9)    Hampers – Is Christmas really Christmas without a hamper? One of the best things about Hampers is diving in and discovering all the treats inside. They never fail to surprise and delight customers, and they are always well received at this time of year.   10) Winter gifts – if you would rather opt for a seasonal gift over something Christmassy, particularly if you have multi-faith customers, why not go for a winter-themed gift? Gloves, bobble or beanie hats, fleeces, blankets, flasks and thermal travel cups are perfect corporate gifts for this time of year.   We’ve got a vast range of corporate gifts ideal for winter and Christmas. You’ll need to place your order soon, ready for Christmas delivery. We can advise you of lead times when you enquire; contact one of the Acrobat team today. Read More
September 14, 2022

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