For over 100 years, the Institute of Quarrying has been supporting its members who work in the mineral extraction industry. Whether it’s education, safety, career advice or events the IQ has always put its members first.
So when they came to us looking to build a welcome pack for their Derbyshire Family Fun Day we knew all the products needed to reflect the quality and time they invest in their members.
First impressions are the most enduring and can last a lifetime. However, you have seconds to make a good one. Whether it's for new employees, clients, or event attendees, a well-designed welcome pack not only sets a positive tone but also becomes a tangible representation of your brand's identity.
Incorporating promotional products with your brand’s logo and colours serves as a practical marketing strategy. Not only do branded products act as personal adverts with your brand and information in your recipient's hand, but they also represent your brand’s ethics and relationship with your recipient.
The success of a marketing campaign using promotional items thrives on the functionality and relatability of the product to your recipient. A tailored touch to your recipient's needs is the clincher to an impactful promotional pack and your first impression.
IQ wanted their pack to represent them and the practical nature of their members. As their members mostly work outdoors, nature and sustainability are a huge focus. IQ wanted their pack to reflect their eco-friendly and sustainable ethics.
As their event was family-orientated, the pack would have to reflect and engage with a wide range of ages and interests. To connect with IQ’s members and their families, we looked at popular, practical everyday items that can be used by anyone at any age.
This 140 g/m2 100% cotton bag is a favourite for conferences and events with its sturdy and long-lasting construction, which makes it suitable for carrying up to 5kg comfortably. With a printing area of 310 x 280mm this bag offers a wide branding area. We recommend screen printing with this type of fibre composition.
From carrying the weekly shop to holding gym wear or books for school/college, the printed cotton tote bag is an excellent foundation for any branded promotional pack.
Made from 175 g/m2 cotton twill from 100% cotton, this 6-panel cap with embroidered eyelets is built for comfort and longevity. Using high-quality textiles and a well-structured design, this cap is suitable for transfer print and embroidery.
The adjustable hook and loop closure for customisable sizing make the cap suitable for a wide age range.
We have seen a sudden increase in popularity with the Cobble A5 wire-o recycled cardboard notebook with stone paper. (Take a look at the item showcased in another client’s PR launch pack.)
Each notebook is made from stone paper, which is 100% tree-free. The process of making stone paper uses less energy compared with traditional tree paper (recycled or virgin fibres), but what makes stone paper so great is its water and tear-resistant properties. On top of that stone paper is naturally white, so there is no need for bleaching. The manufacturing process of stone paper is far more environmentally friendly than traditional paper.
One for the little and overgrown kids. As IQ’s event was a family one, they wanted something to reflect that in their pack. As any parent knows, keeping kids entertained while you’re eating can be hard! That's where this 6-colour-pencil, sharpener and colouring book comes in. Made from environmentally conscious elements, this pack is mostly recyclable after use.
These premium enigma pens have been a firm favourite with our customers for a while. The soft, velvety touch and smooth ballpoint promotional pen make writing easy. The chrome accents add modernity to its classic design. With its comfortable grip and striking aesthetics, this pen is a perfect choice for those who appreciate the fusion of form and function in their everyday essentials.
Designed for convenience and sustainability. This innovative collapsible water bottle effortlessly folds away when empty. Saving valuable space in backpacks and purses. Made from durable material, this bottle is reliable and leak-proof. It’s ideal for dog walks, travelling and everyday use.
First impressions matter, and what better way to make a lasting impact than with your own thoughtfully curated welcome pack? A well-designed welcome pack with branded items not only sets the stage for positive experiences but also serves as a tangible representation of your brand's identity.
Are you interested in starting your personalised promotional products welcome pack, contact Acrobat Promotions today.
